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Blogging 101: What is a Blog?

Blogging 101: What is a Blog?
Today, blogs are helpful when we’re researching subjects online. We can find a lot of great information online, usually in the form of a blog written by an expert on the subject. As a web hosting company, our PSPinc blog posts typically focus on subjects that relate to our business, including things like web development and web marketing. That’s why this month we’ll focus on blogging, which is a critical piece of the web today. First, we’ll start off with the history of the blog and then move on to the dos and don’ts of blogging.

“A blog (a truncation of the expression "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries ("posts"). Posts are typically displayed in reverse chronological order, so that the most recent post appears first, at the top of the web page.” -

In the late 90s, internet was becoming more of an interactive media, and weblog tools were introduced so you wouldn’t have to know all the HTML codes in order to publish articles online, hence the birth of the blog. A blog is simply a publishing tool for authors, and it has since changed the way we keep our knowledge and information online.

The blog came into the spotlight at the right time. Web 2.0 came out a few years after weblog tools were introduced, allowing people to interact online instead of just receive information. As a result, blogs became more popular and powerful as the engines and drivers for interactive media today.

With Web 2.0, blogs provided a platform where users could comment on articles written by authors and “interact” with each other, exchanging information and dialogue for the first time. In a sense, blogs were the early social media platform.

It’s hard to believe, but our own blog engine,, was launched in 2004. It has become a powerful SEO tool for us with good search engine scores. If you are interested in using our blog engine platform, or learning more about it, please contact us. We can send you an invitation to join.
#PSPinc #Blog #Advertising #OnlineMarketing #SmallBusiness #DigitalMarketing #Marketing #Blogging #Blogging101 #BloggingBasics #Bloguru

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