PSPINC Official Company Blog

PSPinc What’s New Newsletter Vol.39 "CEOs Work"

Nov

Vol 39

It is the case with any business project, one day it will come to an end. Sometimes you know if it's tomorrow, next month, a year from now, ten years from now, and sometimes it's going to end abruptly. That's why they say that "you can't put all of your eggs in one basket.”

Needless to say, as a business continues, there will be times when it is on an upswing and times when it is on a downswing. When it's on the upswing, how do you keep it going? If the opposite is true, you have to think about slowing down the speed of the fall, and you have to parachute out before you finally crash.

A CEO must always have a clear and calm assessment of what state the business is in. That's the difficult part about being a CEO. If you can't do that, you're not cut out to be a CEO. Anyone can manage a business when things are going well. When things are difficult and not going well, that's when a Manager's ability comes into play.

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#pspinc #pspincwhatsnewnewsletter

PSPinc What’s New Newsletter Vol. 38 "Dealing with Covid-19"

Nov

Vol 38

In the midst of the coronavirus crisis, the number of infected people in the United States is increasing rapidly. Our state of Washington is also experiencing an increase in the number of people infected. It is because of this, Washington state has responded by raising the quarantine level. For 4 weeks, starting at midnight on Monday the 16th, eating and drinking inside restaurants is tentatively banned. Gatherings of more than 5 people, even in the open air, are prohibited. Grocery markets and other places will also have a maximum of 25% capacity. Businesses have also been instructed to keep the attendance limit below 25%.

Needless to say, for many restaurants, the worst of the situation will continue for much longer. The problem is that no specific remedy for this closure has been offered despite the Governor saying it's necessary to keep the coronavirus in check. Needless to say, there will be an outcry from businesses.

Pacific Software Publishing, Inc. would like to help businesses affected by the disastrous coronavirus by offering a “Pay What You Can” pricing structure for some of the services we will be releasing soon. We'll be updating our blog and social media pages with more information on these products as they become available.

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#pspinc #pspincwhatsnewnewsletter

ImaMenu contact-less digital restaurant menu FREE beta out now!

Nov

We are pleased to announce the free beta release of our all-new contact-less digital restaurant menu service called ImaMenu.

With ImaMenu, restaurant owners have the power to create a digital menu complete with pictures, descriptions, prices, and allergen information. They can then embed an automatically generated QR code into posters and flyers. This allows customers to access a menu directly from their smartphones.

Benefits include:

Works on any modern device

No paper menus - optimized for use during the pandemic

QR code can be embedded on any type of print medium - from take-out flyers to in-store posters, as well as table tents.

Add as many menu items as you want

Group and organize menu items into categories

Supports multiple languages

If you have a restaurant and want to try ImaMenu beta for free, click the link below to sign up now!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

The term "QR Code" is a registered trademark of DENSO WAVE INCORPORATED.

#Contactless #ImaMenu #PSPinc #Restaurant

Our Simplified Web Development Process

Nov

We have been working with all types of businesses for years providing web development solutions to help them accomplish their goals.

While everyone's needs are unique, we always use a consistent 8-step approach when working with our customers. Depending on the size and scope of the project, we may break this down into smaller phases.

If you have web development needs of any type, we would love to work with you.
Please contact us online or by phone at 1-800-232-3989.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PSPinc #SoftwareDevelopment #WebDesign #WebDevelopment

PSPinc What’s New Newsletter Vol. 37 "WordPress Hosting"

Nov

Vol37

Many web pages throughout the world are written using an open source engine called WordPress. It's easy to say that you can create a page with WordPress, but you have to learn a lot in order to create it. When you want to edit a page, you have to use WordPress to do it. It's not easy by any means, but it's much harder to make updates from scratch coding in CSS, HTML, and PHP.

Also, WordPress is open source and free-to-use. There are many books and classes available to help you get started. There are varying statistics, but it is reported that 70% of the world's websites are made with WordPress. Within our hosting environment, there are many WordPress users.

Although WordPress is so popular, it's not without its problems. With it being open source, it's also an easy target for hacking. To enhance security, you should always keep your WordPress version up-to-date. If you update your WordPress version, there is the possibility that plugins that you are using may not work anymore.

This process is quite difficult. We often focus on creating a website and forget to maintain and update it. The truth is that maintenance and updates are extremely important. This is why Pacific Software Publishing, Inc. has developed a new website hosting service that is specifically built for WordPress users, which includes important updates.

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#pspinc #pspincwhatsnewnewsletter

PSP What's New Newsletter Vol. 36 "Using Bloguru to get the word out"

Nov

Vol. 36

Bloguru is a blog platform developed and operated by Pacific Software Publishing, Inc. that has a few features that set it apart from other blogging systems. Today, we'd like to share with you some of the features that differentiate us from others.

No ads
There are no advertisements on Bloguru. So you don't need to worry about companies or individuals being promoted on your blog.

No anonymous users
There are only two ways to obtain an account on Bloguru: by invitation from an existing user, or by authenticating your account creation from your mobile phone. Either way, you cannot join Bloguru anonymously.

We won't delete data
We do not delete anything posted to Bloguru; we have not deleted anything posted since September 2004.

No limit on image size
There is no size limit to the images that you can post. You can embed high quality images within your blog.

Easy to be found with search engines
You've heard of SEO, but Bloguru has a lot of tricks up its sleeve to increase its SEO effectiveness. There is nothing illegal about these methods, but they are designed to generate a large number of link backs naturally.

Automatic account deletion for inactive users
If you don't post for a year, your account will be automatically deleted.

Mobile support
Needless to say, Bloguru blogs are mobile-ready and easy-to-read on all screen sizes.

TLS 1.3 & SSL support
We have complete security measures in place.

You can use Bloguru to get the word out. Please sign up at https://bloguru.com. Also, feel free to reach out to us with any questions about Bloguru, page promotion or attracting visitors.

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#bloguru #pspinc #pspincwhatsnewnewsletter

PSPinc What’s New Newsletter Vol. 35 "PCI DSS Compliance"

Oct

Vol. 35

When you receive payment card information online, there are set of rules you must follow to protect the security of the card holder’s information. PCI DSS stands for “Payment Card Industry Data Security Standard” and the rules are very strict.

How does PSPinc comply with PCI DSS?

We at PSPinc, make sure that we do not store any payment card information such as the “Card Number”, “Exp. Date”, or “Security Code”. We ask for those items when customers make a payment but they are either entered one time to pass to the card processing system and destroyed or we let the customer enter that information directly to the card processing company such as a bank, Authorize.net and PayPal.

During the online transaction, we will not store (save) any payment card information on our servers. In addition to that, we have limited number of people who can access the customer information. The information that we store about customers are accessed only on a “need-to-know” basis with secure login from within the company (or VPN environment) only.

This information is not accessible from the Internet. Our datacenter is also PCI DSS compliant. People without proper ID and authorization cannot have any physical access to our datacenter. We take PCI DSS seriously and we do our best to not store payment card information and protect customer information with a very strict, monitored environment.

If you have any questions regarding PCI DSS, please feel free to contact us.

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#pspinc #pspincwhatsnewnewsletter #security

PSP What's New Newsletter Vol. 34 "Password Handling"

Oct

Vol. 34

By the time you read this newsletter, we will have began alpha testing for one of our new products currently in development. The name of this service is Pass Wizard and it is a secure password storage service.

We've been providing website and email hosting services since 1996. Since our initial launch, many websites and emails have been exploited by password leaks. In 2020, this trend shows no signs of stopping. Caused by advancements in technology, passwords are easier to break these days. In this environment, there is a growing movement to make passwords stronger.

The world of password security has changed as such that you have to use upper and lower case letters, numbers and symbols in passwords. Whereas in the past you used your own easy-to-remember passwords such as birthdays, pet names, and family member names. However, passwords are now required to be hard to remember. For example, k$4kJ-K(776-><gvG) is a great password, but I don't think many people will be able to memorize something that complex by themselves.

The system we are developing is a password storage system. In addition to requiring valid login credentials to access stored passwords, you can also set up 2-factor authentication so your credentials can only be accessed with a valid mobile device. In short, the system is designed to prevent others from opening the vault, even if your password becomes compromised. There are many other things we did to keep your password data safe. For more information, please visit the following website:

https://passwizard.com/

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#passwizard #pspinc #pspincwhatsnewnewsletter #security

PSP What's New Newsletter Vol. 33 "From a business trip to California"

Oct

Vol. 33

On September 26th I left Bellevue and began my drive to San Diego. The 1,200 mile trip was not an easy one. However, what I felt during the 18-hour drive was the magnitude of America.

The Coronavirus has caused me to spend a lot of time at home and in the office, and I have lost perspective. Once I comprehended the size of the United States, I realized how narrow my thinking was.

Our company is a website creation and hosting company. This pandemic hasn't had a huge impact on our business, and for that we are very happy and grateful. We know that many companies are struggling during this time.

Pacific Software Publishing, Inc. runs a Japanese language community site in San Diego called SanDiegoTown. Here, we are offering discounts on advertising to the restaurants most affected by the pandemic. This is something we have not done before. We'll be doing everything else we can to help those who are struggling during this challenging time. Please give us a shout if we can be of assistance.

https://SanDiegoTown.com

Pacific Software Publishing, Inc.
info@pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPinc Creates Tools For Your Business

#PacificSoftwarePublishing #PSPINC #WebandEmailHosting #SeattleBellevue #SoftwareDevelopment #WebDevelopment #ApplicationDevelopment #Bloguru

#pspinc #pspincwhatsnewnewsletter

PSP What's New Newsletter Vol. 32 "Small Business Branding"

Oct

Vol. 32

It's impossible and meaningless for a small business to do marketing with branding on the same scale as big companies like Coca-Cola, Starbucks, Ray-Ban and Apple. So let's think about what small business branding is all about. Today's challenge is to “Think Small”.

Small business branding is not the design of a logo or the image of an advertisement. Branding is about defining where you stand. The first thing to address is that you need to define what your company stands for. Here's what we call a mission statement or elevator speech to clarify the purpose of your company's existence. The mission statement of Pacific Software Publishing, Inc. is:

“As an independent software design and development company, we use our technology to create software to help companies save and/or make money. From the concept to the final product, we want to be a company that people think of when they need software solutions.”

https://www.pspinc.com/about

This is the first step in branding. The next thing you need to clarify is your target customer. If you think you can sell or are able to sell to anyone, you won't be able to focus your activities. By deciding as clearly as possible who it is for, your message and sales methods will be determined.

Some branding needs to be clearly differentiated from other companies. Not on a detailed level, but try to itemize who your competitors are and what makes you different from them. That way, you'll have a clearer idea of where you excel and where you need to work a little harder. Striving to develop your strengths and reduce your weaknesses as much as possible is also branding.

Finally, don't make your branding just about attracting new customers. Don't forget to make an effort to make sure that your current customers are also happy to hire your company. A lot of these humble tasks will not activate new costs. There's a lot to do in-house, but I believe this is all about branding.