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Have you heard of an elevator pitch? It’s the idea that if you got into an elevator with an investor, what would you say to try to sell to them? It sh...
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A vital part of maintaining a successful business is cultivating meaningful relationships. Loyalty from your customers is essential to build a truly s...
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Brand loyalty is what every company wants. While the main goal is to increase sales, it’s much easier and cheaper to get customers that continually co...
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If you’re a small business owner or a digital marketer, you’ve probably seen the top banner in Google Analytics telling you that Google Analytics will...
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Online forms are largely used by businesses for a variety of business and marketing purposes. They’re much more modern compared to paper forms and sim...
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It’s important to be proactive in business. Rather than waiting for problems to arise, businesses should anticipate them and have a plan in place to s...
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If you’ve ever worked in sales or marketing, you've probably used or at least heard of a customer journey. While it sounds self-explanatory, fully bui...
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Research is important in almost all industries, but particularly in business. With the world constantly changing, the marketplace changes with it. To ...
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With more than half (about 54.4%) of website traffic worldwide coming from mobile devices in 2021, making sure your site works on a mobile device is c...
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With most of today’s marketing focused on digital efforts, it begs the question, is traditional advertising still relevant? The short answer is yes. S...
