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When marketing a business successfully, a lot of research, strategy, and execution goes into it. But what works for one company won’t necessarily work...
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We’re so excited to announce that we’ve made it onto the Puget Sound Business Journal’s list of Asian-Owned Businesses of 2022 at #17! For 35 years, P...
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With so many small businesses out there, it’s hard to convince customers to choose yours. Not only that, but you want those customers to stay with you...
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Over the last decade, some companies have announced their support for or opposition to a social issue. And it’s happened much more in the past few yea...
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For small businesses, transparency towards your customers is important. Especially if it affects a potential customer’s overall experience with the br...
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Over the last few years, influencers have only become more common. More people today create content on social media in the hopes of becoming an influencer. With the growing popularity, businesses found it beneficial to engage in influencer marketing, which involves working with influencers to help grow their business onli...
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As a business, it’s important to build trust with your customers. But it’s even more important for small businesses. While your website may have an “A...
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Business success rarely ever happens overnight. But a lot of successful endeavors include some form of risk. And larger businesses can likely recover easily if it doesn’t pan out. However, it isn’t as easy for small businesses. But a business will never grow if they play it safe forever. The key is taking small but calc...
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Creating successful ad campaigns can be tricky. It consists of striking the perfect balance between targeting the right people, producing creative content, and ensuring it’ll resonate with your audience. But a big part of marketing consists of trying new things and learning from other businesses’ successes. So, here are fi...
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As a business that sells to other businesses, it’s hard to sell and retain those customers sometimes. But what we’ve found very helpful is taking the focus of our company. Instead, we put the focus on our customers. It’s not about trying to get what we need from them; it’s about giving them what they need. When ...
