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With the influx of data over the past few years, it’s only become more widely available. With it, security concerns online have only amplified. While social media and the internet have been greatly beneficial in numerous ways, it’s also opened the door for hacking opportunities. Most internet users today know to take prec...
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Big data is exactly what it sounds like: an enormous, exponentially growing amount of data. Data versus big data really comes down to three factors known as the three V's: volume, velocity, and variety. Volume refers to the sheer amount of data. Velocity, however, looks at how fast it generates. Lastly, variety includes st...
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Today, your business can’t afford to stay offline. Especially with so many small businesses out there. In this regard, it’s hard to believe that about 28% of small businesses don’t even have a website, according to survey data from 2021. And if those businesses don’t have a website, they probably don’t have socia...
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Today, we’re excited to share with you that we’ve updated the mobile app for our online community platform, DENREI! The app is available for users in both the U.S. and Japan. In this new update, we added a new one-to-one messaging feature! With this new feature, DENREI users can now choose who they send broad...
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If you’ve ever worked in sales or marketing, you've probably used or at least heard of a customer journey. While it sounds self-explanatory, fully building a customer journey out will help to create a stronger strategy moving forward. And from a business perspective, continually improving the customer’s experience wi...
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With most of today’s marketing focused on digital efforts, it begs the question, is traditional advertising still relevant? The short answer is yes. Social media and Google Ads have become standard in marketing practices nowadays. And every year, marketers continue learning and adapting to all the intricacies and trends eac...
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It’s not a controversial statement to say that social media is an important medium to include in your digital marketing plan today. Over the last few years, customers have relied on the internet even more than ever, and that includes upping their social media usage. In fact, users spend an average of two hours and 27 min...
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I want to attract people to my website. There are many ways to do that like advertising online or optimizing the site for search engine optimization (SEO), but have you thought about something more basic? Before you think about how to better attract people towards you site, have you ever thought about why you go to a webs...
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Why do companies, organizations, and sole proprietors have websites with their own domain names? Have you ever wondered why you need a unique domain name for your website? The answer is simple. It’s to drive awareness towards the existence of your company. There are many ways to share information about y...
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Most of us have seen and used social media. If you are reading this article that is almost a certainty. We use it to share vacation photos, life updates, birthdays, anniversaries, cat photos, etc. However, there is a business application for social media. If you aren’t considering the benefits of social media for your business,...
