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Last week, we received an email from Google Analytics, reminding us all about how they will be fully replacing Universal Analytics (UA) properties with Google Analytics 4 (GA4) on July 1. As a website owner, many of us know that using Google Analytics is vital in measuring how your website is performing. But if you have...
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There are several web builders with built-in themes, making it easier for website owners to design their websites without needing the tech-savvy to do it themselves. The problem with those, however, is that it results in a lot of websites that look almost identical. As a small business, it comes as a disadvantage when trying ...
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Pacific Software Publishing Inc. (PSPINC) is proud to unveil a new company logo and brand design. As expert designers and developers, they know just how important having a strong brand identity is and how important it is to update as the years go on. After being in business for over 36 years of experience, they've decid...
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Custom web development can encompass several things, which can make it hard to explain. Every website owner needs something different, and they turn to custom web development when they require more than what’s traditionally offered by popular website builders. But they say it’s always better to show rather than t...
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For decades now, we’ve worked with small businesses to develop custom websites to fit their unique business needs to help grow their business online. While many popular website builders work for others, it doesn’t mean it works for everyone. It can’t account for every customization a business may need, which i...
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We’re happy to announce that we’ve released a new website evaluation tool, free for everyone to try out! While many business owners today know how important having a good website is, it isn’t always easy to assess how secure and optimized for search engines your site is. Now, with our new website evaluation ...
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Every website is different in what it looks like, what it offers, and its overall purpose, but a good website has several key qualities that will distinguish it from a poor site. For a business, a good website is vital to its success as it helps establish credibility, build trust, increase brand awareness, improve its customer exper...
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The first product we created as a company was web hosting. Before 1996, PSPINC focused on growing the Japanese market with already-popular software technology from the U.S. But in 1996, we introduced our premiere web hosting, Dreamersi, which we created in-house, and our customers still use today. Over the years...
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Last month, we started discounting our Starter web design package for $200 off the original price, which offers custom web design at an affordable price. We’re pleased to announce that you can still take advantage of this sale! With the Starter web design plan, you’ll get: Ten custom pages WebdeXpress (our webs...
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One of the most important parts of running a business involves developing and maintaining your brand. While there are multiple definitions of what a brand is, in its simplest form, a brand is an immediately recognizable identity that differentiates itself from others. Having a clear brand for your company is especially vital for...
