We often ask questions with some expectation of the answers before we hear them. When asking our customers for their input, however, we must willingly...

Hosting a focus group to get more granular feedback from your customers is a great way learn what’s working, what’s not, and what the people want. The...

The best time to ask a customer about their experience with your business is immediately after your transaction or interaction with them. Life is busy...

Learning from our customers equips us with information to better our business. In a previous article we discussed using analytics as a tool to underst...

Sometimes we let our values or assumptions dictate our business decisions. But how do we know if we’re making decisions that appeal to our customers’ ...

PSPinc has created a customer relationship and employee collaboration system for small businesses called Pilot SBT. SBT stands for Small Business Tool...

After you finish your customer support call, or finish your service at customer site, wouldn't you like to know hat your customer thought about what you have done? Instant feed back ... When you ride an UBER, they will send you a quick feedback form you can fill out. Why don't you do the same. PSP has created an Interne...

Online surveys and contact forms on your website are great for business, but check out the following ways you can take it to the next level: Sign-Up S...

Our last blog post touched on the topic of receiving and downloading data from our online forms into Excel. Let's get a little more granular on this s...

You have likely at some point noticed the padlock icon just before the URL when visiting a website. Sometimes the icon takes the unlocked shape and ot...