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By Ryuji Takahashi As the coronavirus vaccination started in Japan, the light at the end of the tunnel signals an end to the coronavirus pandemic desp...
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By Yuji Matsumoto Consumers’ purchase motivations • I like sake A because it’s rich-bodied and has good acidity and pairs well with meat dishes, but I...
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By Kosuke Kuji Japan during the “Golden Week” (April 29 ~ May 5) declared their third state of emergency. The justification was to stop crowds from ga...
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Dry/sweetness indicates the degree of sweetness while smooth/refreshing and rich/full flavor indicates the degree of richness. The stronger the rice f...
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By Ryuji Takahashi Sasaiwai Sake Brewery is a locally cherished sake brewery in Niigata prefecture always taking on new challenges, boasting over 100 ...
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By Kosuke Kuji This report is a continuation from the last report, the last report on NON GMO certification. Currently, many non-Japanese consumers wo...
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In addition, Japanese sake type also differs by aroma and preparation method. The Sake Service Institute focused on the sake flavor and aroma to class...
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By Ryuji Takahashi Any Japanese national is familiar with the beef bowl chain, Yoshinoya Co., Ltd. Founded in Tokyo’s Nihonbashi district in 1899, Yos...
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By Yuji Matsumoto If you ask me if I enjoy having cocktails, my answer would be no. But that’s my personal preference. Develop sake and shochu cocktai...
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By Kosuke Kuji This report is a continuation of the previous report that described the reason for acquiring the international vegan certification “NON...