Can you believe 2023 is almost over? Most of our clients and vendors are already closed for the year. I hope you all had a good 2023 and are looking forward to the new challenges in 2024. Wishing you all a hopeful outlook for the upcoming year.

 

 

 

 

 

This marks the final newsletter of the year. I hope the past year has been positive for all of you. With the end of the Covid-19 quarantine that persisted until last year, we can now travel abroad freely this year. Reflecting on my two-week hotel quarantine upon arriving in Japan, it feels like a distant experience. Additionally, the mobilization of Japanese airports verifying vaccination is surreal in hindsight.

From a company standpoint, conducting business in the U.S. has become challenging because the pandemic worsened the country's inflation rate and ultimately made it difficult to develop new business. It's been a demanding year for many companies, ours included, with business slowdowns and price increases, which only compounded difficulties. The stock market downturn has persisted for three years, which has also impacted many people's pensions. 

Fortunately, the stock market has shown improvement in the first quarter of this year, and the Japanese yen has regained some strength.

The U.S. presidential election is just a year away now. If Trump assumes the presidency again, he will be the second president since Grover Cleveland (the 22nd and 24th president) to serve two terms that aren't consecutive. Personally, I believe a new president, not Biden nor Trump, would bring more peace to the world, but I am curious about your thoughts. My preferences don't align with extremist political views.

Environmental issues are gaining prominence, but I advocate for policies supporting positive environmental practices rather than attempting to alter the environment. In Japan, some are proposing stricter working-hour management for long-distance drivers by 2024, and they're implementing policies concerning electric vehicles without adequate solutions or infrastructure in place. This, in my view, will only increase the burden on the public, and I am opposed to it.

While these policies may offer subsidies, taxpayer money will ultimately fund them. In such cases, I believe it'd be better to reduce the initial tax amount, but the current political system tends to favor the rich, taking money from them and redistributing it to the less affluent. This resembles socialism or communism, concepts I do not favor.

Democracy is about freedom and equality in everyday life. However, I can't help but feel that contemporary democracy leans toward the left and implies socialism. I aspire to an environment where individuals can pursue their own happiness, and I extend my best wishes to you all in 2024.

 

 

My Japan trip in 2024 is set to commence in just one month, on January 27. The two-year hiatus from Japan due to the impact of Covid has made the process of returning feel extended.

 

 

 

I do not trust anyone who cannot respond "Yes" or "No" to ”Yes" or "No" question.

 

 

 

 

 

 

 

 

 

As this year comes to a close, we’re reflecting on how marketing has evolved over the past year and how we can improve for next year, not only for our company but for our customers as well. When looking back, one thing’s for certain: advancements in technology are driving the trends that will only become even more popular next year. Here are five of the biggest marketing trends to look out for in 2024.

 

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Good day after Christmas morning from Bellevue, Washington! The streets are peacefully empty, and I was treated to the sight of a beautiful rainbow on my way to the office this morning.

 

ワシントン州ベルビューから、クリスマスの翌日、おはようございます！ 今朝は静かな通りで、オフィスへ向かう途中に美しい虹が見られました。

 

 

 

I hope you have a very Merry Christmas.

 

 

 

I was able to setup RING at my home today. 

 

 

 

Start before you get anywhere. Even small steps lead to significant progress. In 2024, identify your goals, take achievable actions, and celebrate each success. Embrace the power of starting small, building momentum, and creating a foundation for growth.

 

 

 

During this season, we receive many gifts from our customers and vendors, which is truly appreciated. However, the allure of chocolate is irresistible for someone with weak willpower like me. It's dangerous! I need to resist the temptation... But really, thank you so much.

 

 

 

JUSPO INC is one of our valued technical support customers, specializing in fruit and produce exports from the USA to Japan. As a generous holiday gift, they have presented us with a large bag of onions. Thank you!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

People might associate salespeople with the image of “peddling” since they’re primarily responsible for selling products and services. However, merely approaching someone out of the blue and asking, “Would you like to buy this product?” or saying, “We’re introducing this product right now”, doesn’t lead to a purchase. Salespeople need to understand customers’ needs and try to sell products and services that align with those needs. Let's delve into the essential elements salespeople need to achieve this.

1. Communication Skills

Sales hinge on effective communication with customers. Good communication skills are crucial to understanding the customer's needs and challenges so they can then propose suitable solutions.

2. Listening Skills

Listening to customers attentively is vital to understanding their needs and requests. Eliciting pertinent information by asking relevant questions lets salespeople formulate proposals that meet or even exceed customers’ expectations.

3. Sincerity and Reliability

Trust forms the basis of long-term business relationships. Keeping promises and demonstrating sincerity are fundamental to building customer trust.

4. Knowledge of Products and Services

Being knowledgeable about what you’re selling is imperative. Without this, it’s impossible for salespeople to provide customers with appropriate advice and proposals, so specific knowledge about products and services is crucial.

5. Problem-Solving Skills

The ability to offer flexible and effective solutions to customer issues and problems is essential. Exceeding customer expectations is the key to success in sales.

6. Positive Attitude

Salespeople encounter challenging situations, but maintaining a positive and proactive attitude is crucial. Viewing difficulties as opportunities and actively working toward solutions is essential.

7. Analytical Skills and Strategy

Analyzing the market and understanding competitors is vital to succeed in sales. A strategic approach to customer needs is necessary to enhance and sustain competitiveness.

By combining these factors with strong client relationships, you can achieve incredible results. Share your story with PSPINC's sales team. We would love to hear them.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

We had fun playing White Elephant Goft Exchange at PSPINC today.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

One of the main reason I come to San Diego is to make sure our team are health physically and mentally. One of the best ways to finding those thing are having dinner with the team. We have a great team in San Diego. 

 

 

 

Custom software development extends beyond large corporations because it isn’t just designed to create a specific function or process but also to offer solutions for enhancing existing operations.

In numerous instances, software is essential for automating manual tasks, enabling employees to concentrate on more critical activities and saving valuable time and effort. Custom software finds applications across various business domains, including data entry and processing, customer management, and inventory control.

The following are examples of systems well-suited for small and medium-sized businesses, offering significant implementation benefits:

1. Custom ERP Systems

An integrated Enterprise Resource Planning (ERP) system can streamline business processes such as accounting, inventory management, and human resource (HR) management. This facilitates centralized data management and enhances overall business efficiency.

2. Customer Relationship Management (CRM) System

A tool designed for building or strengthening customer relationships. It lets you track customer information, optimize sales activities, and enhance customer service.

3. Online Shopping Cart

Retailers can create an online shopping cart system to sell products and services, thereby facilitating increased online sales.

4. Workflow Automation

This tool streamlines business processes and improves efficiency, which includes automating approval processes and tasks.

5. Reservation Management System

For reservation-based businesses like hotels, restaurants, and service providers, a reservation management system automates handling reservations and availability.

6. Inventory Management System

Custom inventory management systems are designed to effectively manage inventory, optimize stock levels, and reduce losses for manufacturing and retail businesses.

These are just general examples and can vary based on business types and needs. Custom software proves beneficial for small and medium-sized businesses, enabling them to focus on specific operations, ultimately improving efficiency and competitiveness. Feel free to contact PSPINC to discuss your specific needs, as we are confident that our experience and achievements will help you with your business needs.

 

 

It's a beautiful morning here in San Diego. My second day here is started.

 

 

 

I had a greart view of Mt. St Helens from the plane from Seattle to San Diego. I remember this mountain blowing up in 1980. I was in the school in California. Where were you when this mountain blew up?

 

 

 

I woke up early and took a flight to San Dego this morning. The flight was only just over 2 hours. I left Seattle's gloomy weather and arrived in sunny San Diego. Nice! I am spending time with staff in San Diego and LA.