Do not open your business call with ...
Dec
15
Commencing a sales call with a closed-ended question such as "Would you like to see more xxxx?" assumes an affirmative response and may not effectively engage the prospect. To enhance the effectiveness of the call, it is advisable to initiate the conversation with open-ended questions that encourage discussion and provide insights into the prospect's needs and challenges.
Rather than presuming a positive reply, utilizing questions that prompt the prospect to share their perspectives and goals establishes a more meaningful dialogue. Examples of such questions involve inquiring about the challenges their business is currently facing, their ongoing goals, their approach to specific aspects related to your product or service, their vision for a successful partnership, and the industry trends they are navigating.
By initiating the conversation with open-ended questions, the sales professional positions themselves as consultative and attentive. This approach allows for a more genuine exchange, facilitating the collection of pertinent information to tailor the pitch and demonstrate a sincere interest in fostering a mutually beneficial business relationship.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura@pspinc.com
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ABOUT PSPINC
PSPINC (Pacific Software Publishing, Inc.) is a technology company based in Bellevue, Washington, USA. Founded in 1987, PSPINC provides web hosting, email hosting, and other internet-related services to businesses and individuals worldwide.
In addition to its hosting services, PSPINC also offers website design and development, domain registration, and online marketing services. The company has data centers located in the United States and Japan, and it offers multilingual support to its customers.
PSPINC has a strong focus on customer service, and it has received numerous awards and accolades for its quality of service over the years. The company is committed to staying up-to-date with the latest technology and industry trends in order to provide the best possible solutions for its customers.
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