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Ezell's Chicken in Japan

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Ezell's Chicken in Japan Ezell's Chicken in Japan Ezell's Chicken in Japan Ezell's Chicken in Japan Ezell's Chicken in Japan Ezell's Chicken in Japan
If we bring Ezell's Famouse Chicken to Japan, would it succeed?
Every convinience store in Japan carries fried chicken. I tried some this morning.
They were all dark meet and hucy and very tasety but very oily. It did not come across as a healthy food. We need to focus on "Healthy White Meet", "Crispy", "Healthy", "Organinc" and "Local" angle in Japan. I think spicy fried chicken will be a hit.

シアトルのフライドチキン、エゼルスの日本進出を考えている。日本のフライドチキンがどういうものか、いくつかのコンビニで食べてみた。すごく油っぽい。味は美味しいが、後味がきつい。しかも全てダークミート。日本人はダークの方が好きなのだろう。もっと健康的にカラッと揚げた白身の’フィレなんて美味しいと思うが・・・

勉強はこれからも続く。コンビニのチキンはもう食べたくない。油がギトギトだ。
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