PSPINC CEO Kenichi Uchikura's Blog

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Blog Thread

Necessity is the mother of invention.

Necessity is the mother of invention.

Nov

1 tweet

When Japan implemented the $4,000 fine for a driver for drinking and driving and $3,000 fine for all adult passengers. The incidents for drinking and driving have gone down but there are still people wanted to drink beer.

After few years of R&D, Japanese brewing companies are now selling

- Zero Alcohol
- Zero Suger
- Zero Calorie

Beer Like drink. It does not taste bad at all.
I know some people say what is the point?
Well, it beats the alternative which is driving drunk.

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