PSPINC CEO Kenichi Uchikura's Blog

Damage Control

Sep

21

VW site still has not reacted to the diesel emission cheating problem, I know they have halted the sales of new and certified preowned diesel cars.

VW will be in the emergency mode very soon. I would like to knw what they do.

http://www.vw.com

Japanese corporations are not very good at damage control. Look how Toyota did in the Prius sudden acceleration problems.

#Business #Marketing

Simple Web Site

Sep

20

in-N-out Burger … They do have many things that are not in menu, but they don't have to show that.

Some of the website I see has a lot of contents. Many business owners think it's better to have more contents and try to put everything they can think of on the website. This is wrong, people will not spend much time looking at your website. People visit your website for one reason … the reasons what they searched on the search site like Google.

So, I suggestion is to make your website simple. If you have multiple products, you should create multiple websites with simple messages. TV commercial are usually 30 seconds … so should your website. Your website should tell visitor what you are within 30 seconds.When the visitors find what they are looking for, they will contact you to know more bout you. That what you want visitors to do anyway.

I like in-N-out Burger menu … Keep It Simple !!!

#Business #Marketing

Los Angeles

Sep

19

Nice Wether

Bigger Market

Los Angeles is much bigger marker than Seattle. To expand our business in the US, we need to put more effort in promoting and marketing our brand in the market. I think there are much bigger potential that what we have realized.

Besides, when we have bigger market there, I get to go to there more often. Isn;t that a good enough resin to try harder???

#Business #Marketing

The Power of Internet

Sep

9

Toyota unveiling the new Prius on the Internet today. Knowing Frankfurt Auto Show is starting on 17th of this month and Tokyo October 30th, Toyota decided to unveil the new car on the net instead. That is significant. That shows the importance of the public views that Internet can provide.

You might want to put more emphasis on the Internet over other medias.

http://www.toyota.com/upcoming-vehicles/prius/

#Business #Marketing

PSPINC

Sep

9

What does PSPINC do?
Many people think PSPINC is a web server hosting company … that is somewhat right, but not 100%. This chart shows what PSPINC can top for your business.

#Business #Marketing

Mailing List for Your Business

Sep

9

PSPINC offers its mailing list service for free at http://www.imaillsit.com

[Mailing List]

A mailing list is a collection of names and addresses used by an individual or an organization to send material to multiple recipients. The term is often extended to include the people subscribed to such a list, so the group of subscribers is referred to as "the mailing list", or simply "the list".

#Business #Marketing

SEO Activities

Sep

8

I received a sales email listing what they offer as SEO services. I am not interested in their service but it may be a good list for anyone who wants to do online marketing.

1. Google Local/Business Listing
2. 30 Social Bookmaking Submissions
3. 10 Article Submissions (1 article x 10 article directories)
4. 10 Press Release Submissions (1 press release x 10 press release websites)
5. 10 Blog Submissions
6. 2 unique Article content, (400+ words )
7. 1 unique press releases Content, (450+ words )
8. 3 unique Blog Content, (350+ words )
9. 15 One Way back links with mix PR
10. Meta tags changes suggestions
11. Keyword research
12. Competitor Analysis
13. Heading tag changes
14. Alt tag changes
15. Interlinking wherever required.
16 Keyword density in site content.
17. HTML Site Map
18. XML site map and Submission in webmaster tool

Very interesting list. Some are redundant but the list provide you with the things you should think about.

#Business #Marketing

GEICO Advertisement

Sep

6

Does this advertisement really work?
I wonder?
The fact that I am talking about it on my Blog is the proof the ad. is working.

Dod you know GEICO stands for "Government Employee Insurance Company"?

#Business #Marketing

Something to Think About

Sep

2

A plane takes you from airport A to airport B. Whether you fly first class or main cabin, you get there at the same time? If so, why would you want to fly first class?

Because you want to be treated better than others while you are moving from point A to B. It is same for businesses. You want your business to be treated better. That is why you often buy premium services. You do not rely on free services to run your company.

Web development is also the same way. You want people who listen and understand you and have ability to deliver what you need at the fair price. You want to be treated like you are the only customer of that company. If you are looking for better experience, call us. You may be surprised how affordable PSPINS's Web Development is.

1-800-232-3989 and ask for me.

#Business #Marketing

Power of Marketing

Aug

30

How important do you think the scarecrow is when you are promoting a garage sale? Think about the sign with scarecrow and one without. A little bit of marketing goes a long way.

Ask us about how to spend little money to promote your Website.

#Business #Marketing