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freespace
Pacific Software Publishing, Inc. (AKA PSPINC)
1404 140th PL NE, Bellevue, WA 98007, USA
425-957-0808 or 800-232-3989
pspinc.com
![Ken Uchikura Newsletter Vol. ...]()
What to Consider Before Looking at Your Google Ranking
Much like before, we still get many spam emails saying, “We will increase your site’s Google ranking”. In general, your site’s Google ranking attracts more website visitors, which means it’ll result in more people coming to your site. This would be like opening your physical store in a busy shopping district opposed to having your store located on the outskirts of town where no one comes. However, is it right to think that a higher Google ranking will lead to an increase in business?
The real question is, is there a direct correlation between a business’s Google ranking and sales? Will the number of customers increase as the ranking goes up? What percentage of users attracted because of your site’s Google ranking are actually interested in your business. Would it be meaningful to attract customers from other countries if your company is physically located in the U.S or Japan? And if you do promote to a specific region, will you be able to attract users that actually need your services?
Before considering the ranking, I think the site itself should be investigated. There’s no point to it if people visiting your site don’t know what your company’s offering. Especially for sites that don’t include videos or audio that. For those sites, users must read the text to figure out what your site’s offering. If, at a glance, customers can’t determine if your site meets their needs or not, they won’t move forward. Instead, they’ll click out and try to find what they’re looking for elsewhere.
When a user visits your site and immediately leaves, the technical term is “bounce”. Even if you’re able to attract many people by improving your Google ranking, it’s meaningless if you have a large bounce rate. Therefore, it’s necessary to make the site easy for users to understand before you consider the ranking. It’s also wrong to think that giving users a large amount of information upfront will keep them interested. If you don’t design your site that’s easily understandable in a short amount of time, improving your Google ranking is meaningless. Big chunks of text is a big turn-off for users, especially since many people surf the web on their mobile phones.
The homepages for our sites, C-Sagaseru(for Japanese users) and Loud Nerds, are designed to specifically present three different options for different purposes. I think this kind of device is necessary to put into account in addition to improving your business site’s Google ranking.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com
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Search and Reserve Your Domain Name
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I am publishing newsletter every Wednesday.
I would like you to subescrbe at following URL.
It tales less than a minutes to read.
UCHIKURA CO
Thank you.
If you wish to promote your Web and other IT Services, please register at
https://www.loudnerds.com/
Thee is no cost and is one more exposure you will get on the internet.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
Search and Reserve Your Domain Name
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
I am publishing newsletter every Wednesday.
I would like you to subescrbe at following URL.
It tales less than a minutes to read.
UCHIKURA CO
Thank you.
![Ken Uchikura Newsletter Vol. ...]()
The Little Changes Add Up
After I got sick, had surgery, and recuperated at home, I can’t feel the daily changes. Sometimes, I feel worse than the day before. When that happens, I get concerned about what will happen if they continue as they are. For the first few weeks after leaving the hospital, I couldn’t even get out of bed every day. So, I didn’t know if I was getting any better. After that, I could gradually get out of bed. Then, I could walk with crutches and a walker. However, I still needed to use a wheelchair when I went back to the hospital. It’s been less than a month since I stopped using a wheelchair. I still have cane, but I can now walk without using it and started rehabilitation. So, I think I’ve made better progress.
However, when I think of my recovery day-by-day, I never noticed a huge change. Despite the progress I’ve made since then. If someone saw me a month ago, I’d look much better to them now. I feel the same when thinking about PSPINC. It’s necessary to simultaneously evolve as the times change, but we don’t notice the daily changes. Not when we’re in it. All we can see is where we want our company to be in one or three years. And even then, it can be unpredictable.
It’s easier to evaluate a complete recovery from an illness because it’s clear what the objectives are. For a company, no one can move until the leaders are clear where the company’s going. So, they tend to only evaluate what’s happening now. Through my recovery, I feel I truly understand the importance of goals. By now, I think I’ve recovered about 50% since my surgery. Next, I’ll try my best to reach 80% recovery.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
Search and Reserve Your Domain Name
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
I am publishing newsletter every Wednesday.
I would like you to subescrbe at following URL.
It tales less than a minutes to read.
UCHIKURA CO
Thank you.
It was a beautiful afternoon.
I took a walk at Kelsey Creek Park ... It was still little cold.
I did not make a mile today but I am still sore from last two days.
Kenichi Uchikura
President / CEO
Pacific Software Publishing, Inc.
ken.uchikura＠pspinc.com
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
Search and Reserve Your Domain Name
__..-･**･-..__..-･**･-..__..-･**･-..__..-･**･-..__
I am publishing newsletter every Wednesday.
I would like you to subescrbe at following URL.
It tales less than a minutes to read.
UCHIKURA CO
Thank you.
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