PSPINC Official Company Blog

What’s New Newsletter Vol. 150 “The Restaurant Industry”

Jan

12

The restaurant industry today has changed drastically due to the Covid-19 pandemic. For a while, restaurants only offered delivery and takeout options. For restaurants that didn’t try to do either, they simply didn’t make it. Putting together a digital menu and adding ordering capabilities can be a long and expensive process for a small business. But making sure potential customers know what a restaurant offers is an important step in the customer journey for restaurants. After all, people won’t buy from your restaurant if they don’t know what you’re selling.

People can always call in to ask, but most people aren’t willing to do that. Especially after seeing your competitors. The pandemic changed the dine-in experience as well. Physical menus, while they still exist, aren’t utilized as much anymore. Instead, many restaurants place a QR code menu on the tables where users can scan in with their camera phones to see the menu. It provides customers with a much more sanitary and convenient experience. For restaurant owners, it also helps cut down servers’ workload, as they’re able to turn over tables faster. With ImaMenu, you can create digital menus for free and easily update menu items based on rotating specials and/or availability. Sign up for free to get started.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

The term "QR Code" is a registered trademark of DENSO WAVE INCORPORATED.

#blog #business #businesstips #businesstools #digitalmarketing #digitalmenu #imamenu #marketingdigital #menu #pspinc #pspincwhatsnewnewsletter #qr #qrcode #qrcodemenu #restaurant #smallbusiness #softwaredevelopment #tech #web #website #webtools

Why Your Website Needs an SSL Certificate

Jan

10

If you don't already know, SSL stands for Secure Sockets Layer and protects your privacy when you surf the internet. Especially when you're entering sensitive data. So, if you’re shopping online, an SSL certificate is designed to protect you from hackers getting your credit card number as you’re entering your payment information. SSL certificates do this in a matter of milliseconds in a process that’s sometimes referred to as an SSL handshake.

The process consists of a browser asking for a site to identify itself only for the site to send back a copy of the SSL certificate. After confirming that the site is trustworthy, only then can the server start sharing encrypted data with the website. To check if a website has an SSL certificate and will therefore protect your sensitive data, just check the URL for “HTTPS” at the start of the link. For sites that don’t have an SSL certificate, you’ll see a red padlock symbol or a warning triangle, signaling that this site isn’t safe for you to use.

Different Types of SSL Certificates

Extended validation (EV SSL) certificates: the most secure, but also the most expensive certificate typically reserved for high-profile websites that collect data and payment information.

Organization validation (OV SSL) certificates: similar to EV SSL certificates, but cheaper and less secure. These are generally used for commercial or public-facing websites to ensure customer information will remain confidential.

Domain validation (DV SSL) certificates: the cheapest certificate choice with minimal encryption, which results in a simplified validation process. Despite its low-security assurance, they’re still used largely for blogs and information sites, which don’t require users’ private information.

How to Get an SSL Certificate

Most web hosting services offer SSL certificates in addition to their web hosting, much like PSPINC. We offer all three types of SSL certificates and make them available for purchase in addition to our web hosting or our VPS plans on our website.

For more informational videos, check out our "What Is" series on our YouTube channel.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #cybersecurity #domainvalidation #dvssl #evssl #extendedvalidation #hosting #organizationvalidation #ovssl #smallbusiness #tech #technology #web #webdevelopment #webhosting #website #websites #webtools

What’s New Newsletter Vol. 149 “Serving Our Japanese Customers”

Jan

5

When PSPINC first started, our vision was to help grow the Japanese market by popularizing PC software, which was already established technology in the U.S. We eventually shifted our focus to creating our own software, and later expanded to other digital products. And we wanted to especially target small businesses, and we still do this today.

Despite diversifying our products and services, we continue to serve our Japanese audience. It’s why users can view our website in Japanese. So, it’s only natural that we want to help other small businesses do the same with our localization services. Since we translate everything from our blog content to our social media content to Japanese, we have no problem doing the same for other small businesses. Our past experience of localizing and licensing software between the U.S and Japan only strengthens our expertise.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#billingual #blog #business #businesstips #businesstools #content #customersupport #japanese #jp #localization #marketingdigital #pspinc #pspincwhatsnewnewsletter #sales #smallbusiness #socialmedia #software #tech #technology #web #webdevelopment #website

How to Add a Website to Your Mac iOS Desktop

Jan

3

If there’s a site that you go to frequently and want a quicker way to get to them, the best way to do that is create a shortcut on your desktop home screen. Or, on your iPhone home screen. Doing so will allow you to gain instant access to the page without having to open a browser and enter the website URL. Let’s use the site for our password manager, Pass Wizard, as an example.

For Mac iOS Users Using Safari

Go to the website on Safari on your Mac desktop. For this example, we’re going to PassWizard.com/login. Then, highlight the URL in the web address bar.

passwizard.com/login URL highlighted in safari

Drag and drop the highlighted URL to your desktop.

pass wizard URL dragged onto desktop from safari

Right-click the new icon and select 'Get Info'.

pass wizard icon from safari on desktop right click get info shown

Under 'Name & Extension', change to 'Pass Wizard.webloc'. Note: you need to keep ".webloc" at the end. Then, hit 'Enter'.

Change the icon by copying the image you want to use to your clipboard. For this example, we'll be using the vault icon from our Pass Wizard Pro plans. Then, go back to the 'Get Info' screen with the desktop shortcut details and click on the small icon at the top of the Info window.

At the top of your Mac desktop's menu bar, click on 'Edit' and then click 'Paste'. Then, you'll see the icon image change, and you'll see the new custom icon after closing the Info window.

For Mac iOS Users Using Google Chrome

Go to the website using Chrome on your Mac desktop. Again, we’re going to PassWizard.com/login as an example.

Click the three dots in the top right corner. Select ‘More Tools’ and then select ‘Create Shortcut’.

pass wizard chrome create shortcut option

Rename the shortcut to 'Pass Wizard' and click 'Create'.

Drag and drop the new ‘Pass Wizard’ icon from ‘Chrome Apps’ to your desktop and see the new icon on your desktop home screen.

Change the icon by following the same instructions from #5 from the Safari instructions.

custom desktop shortcut copy paste chrome

See the new icon on your desktop home screen.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#app #apple #blog #business #businesstools #chrome #google #googlechrome #ios #mac #macdesktop #passwizard #passwordmanager #pspinc #safari #smallbusiness #tech #technology #web #webdevelopment #website #websites #webtools

What’s New Newsletter Vol. 148 “Custom Web Development”

Dec

29

With so many web builders out there today, you may be asking yourself, why do people pay for web development? Well, the biggest difference between using the available web tools out there today versus paying a developer to create your site is simple: customization. When using popular web builders, you’re stuck with whatever themes and templates they offer. And they may be nicely designed and easy to use, but it might not be enough. Over the years, we’ve learned that every small business is different. And that means their needs are different, too. While there are a lot of intuitive tools and resources out there, they can’t meet every business’s needs.

Sometimes, businesses want unique features that aren’t readily available or easily created by generic web builders. That’s where custom web development comes in. And that’s why we offer it as a service. PSPINC’s web development services have a long and successful history creating unique features for small businesses that need them. To see some examples, head over to our custom development page on our website. And if you’re looking for custom web development services, look no further!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#b2b #blog #business #businesstips #businesstools #customersupport #digitalmarketing #marketing #marketingtips #pspinc #pspincwhatsnewnewsletter #searchengineoptimization #smallbusiness #tech #technology #webdevelopment #websitebuilder #websites

How to Add a Website as a Shortcut on your PC Desktop

Dec

27

Now that we’ve gone over how to add a website as a shortcut on your iPhone, maybe you’d like to add it onto your PC desktop as a shortcut. Especially if it’s a site you frequent when using your computer. That way, you won’t have to re-enter the URL every time you open an internet browser. Just like before, we’re going to use the login site for our password manager, Pass Wizard, as an example.

For PC Users using Chrome

Go to the website using Chrome on your PC desktop. Again, we’re going to PassWizard.com/login/ as an example.

pass wizard login url chrome pc screenshot

Click the three dots in the top right corner. Select ‘More Tools’ and then select ‘Create Shortcut’.

pass wizard more tools chrome pc screenshot

Rename the shortcut to 'Pass Wizard' and click 'Create'.

pass wizard rename shortcut chrome pc screenshot

To customize the desktop icon, save the photo you want to use as an icon file (.ico). An easy way to convert an image file like a .png or .jpg, go to www.freeconvert.com/png-to-ico and choose the image file you’d like to convert. Then, download the icon file. For this example, we’ve used the vault icon from our Pass Wizard Pro plans.

Go back to your desktop background and right click on your newly created desktop icon and click on ‘Properties’. Then click on the ‘Change Icon…’ button and then the ‘Browse…’ button. Select the icon image you’d like to use. If you converted the image file with the above link, the file will likely be in your ‘Downloads’ folder. Click ‘Open’.

pass wizard shortcut change icon screenshot

Click on ‘OK’ in the ‘Change Icon’ pop up and again in the ‘Properties’ dialogue box. Then you’ll see the customized icon on your desktop background.

customized pass wizard icon on pc desktop

For PC Users Using Edge

Go to the website using Edge on your PC desktop. Again, we’re going to PassWizard.com/login/ as an example.

Click the three dots in the top right corner. Select ‘More Tools’ and then select ‘Pin to Start’.

Then, click on ‘Start’ in the bottom left of your bottom navigation bar and you’ll see the shortcut at the top under ‘Recently added’. Drag and drop the icon from ‘Start’ to your desktop background. Then, you’ll see it as a desktop shortcut.

pass wizard shortcut edge drag to desktop screenshot

To customize the desktop icon, follow the same instructions from #4 from the Chrome instructions. Then, see the newly customized icon on your desktop background.

For PC Users Using Firefox

Go to the website using Firefox on your PC desktop. Again, we’re going to PassWizard.com/login/ as an example.

pass wizard login page firefox screenshot

Click and hold the lock icon located on the left of the URL and drag it to your desktop background. After letting go of the mouse, you’ll see a new desktop shortcut.

pass wizard drag and drop firefox screenshot

To customize the desktop icon, follow the same instructions from #4 from the Chrome instructions. Then, see the newly customized icon on your desktop background.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #chrome #cybersecurity #desktop #desktopshortcut #edge #firefox #googlechrome #microsoftedge #mozillafirefox #passwizard #password #passwordmanager #passwords #passwordsecurity #smallbusiness #tech #technology #web #website

Click It Audio Free Plan Updates

Dec

22

Starting today, our free Click It Audio users will now be able to replace their audio content as many times as they want! Previously, users could only replace audio up to three times, but we've removed the limit altogether.

With unique audio QR codes and audio embeds, you can market to your customers uniquely and personalize your marketing efforts. Add them to product packaging, business cards, greeting cards, or even blog posts to grab your audience's attention and provide more valuable information to your customers. Sign up for Click It Audio for free today or upgrade to our Standard plan to unlock an ad-free experience.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

The term "QR Code" is a registered trademark of DENSO WAVE INCORPORATED.

#audio #audioembeds #audioqrcode #b2b #blog #business #businesstips #businesstools #clickitaudio #digitalmarketing #marketing #marketingdigital #marketingtips #pspinc #qrcode #smallbusiness #tech #technology #update #webdevelopment #website #webtools

What’s New Newsletter Vol. 147 “Search Engine Optimization”

Dec

22

One of the best ways to get potential customers to see your business website is through search engines like Google. With so many websites out there, it can be hard to rank higher in search results. But that’s why it’s important to optimize your site for search engines. The way search engines work is they’ll scour the web for content and rank them based on relevancy according to their algorithm. The more relevant the algorithm deems your site, the higher it’ll appear in the search engine results.

If you’re unsure if your site’s well-optimized, there are plenty of free search engine optimization (SEO) tools available online. And most of them will even give you tips on how to improve your overall SEO score, as it’s usually called. If your score is low, it may have to do with your website’s content or how long it takes site pages to load. But fixing these problems will not only help you rank your site higher in search engine results pages, but also more website traffic, and hopefully revenue. PSPINC also provides support for SEO. Please feel free to contact us.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #ecommerce #google #marketing #marketingtips #pacificsoftwarepublishing #pspinc #pspincwhatsnewnewsletter #searchengineoptimization #seo #smallbusiness #tech #technology #webdevelopment #websites #webtools

How to Add a Website to Your iPhone Home Screen

Dec

20

While there are many apps out there, if there’s a site you frequent when you’re on your iPhone, you may want a way to get to it faster. The best way to do that is by adding the website to your phone’s home screen. Let’s use the site for our password manager, Pass Wizard, as an example

Go to the website on your iPhone. For this example, we’re going to PassWizard.com/login.
Tap on the share icon.

pass wizard site screenshot on mobile with share icon circled

Scroll down until you find the “Add to Home Screen” option.

add to home screen on iPhone screenshot option circled

Rename icon, if needed. For this example, we’ve named it Pass Wizard.

add to home screen rename icon screenshot

See the new icon on your home screen.

pass wizard icon on iphone home screen screenshot

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#app #apple #blog #business #businesstips #businesstools #homescreen #icon #ios #iphone #passwizard #smallbusiness #tech #technology #web #webdesign #webdevelopment #website #websites #webtools

Our Pass Wizard Plans are Changing!

Dec

19

Starting next week on December 27th, we’ll be making the following adjustments to our Pass Wizard plans:

We will be changing our free plan to store up to ten passwords for new sign-ups. As an existing user, you will continue to store up to 30 passwords.

Multi-factor authentication (MFA) will become an exclusive feature to Pass Wizard Pro.

For users purchasing in Yen, Pass Wizard Pro will be available for ¥250. But the price isn’t changing for those paying in US dollars. But the price isn’t changing for those paying in US dollars.

Our ongoing 50% off discount will only apply to free users upgrading to the Pro plan.

Adding additional members to your group plan will permanently become just $5 per year (a 75% discount). Combined with our 50% off discount, it’s even cheaper to upgrade to Pro and start sharing select passwords securely within a group.

What This Means for You

someone with pass wizard open on their laptop

As a loyal Pass Wizard user, rest assured you’ll still be able to store and manage up to 30 passwords. Even if you haven’t reached the 30-password threshold. You will continue to have access to your secure password generator and AES-256 encryption. If you want to take advantage of multi-factor authentication, you can upgrade to Pass Wizard Pro for 50% off using promo code PRO50.

Keeping your passwords secure has never been cheaper or easier, making Pass Wizard the most affordable password manager on the market.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.