Dear Wordpress Web Developers,

Many of you utilize Wordpress to develop websites for customers. You have been thinking Wordpress is the best thing for customers as well as you. But you know it needs to up to date or carries several security risks. But you weigh the benefit to the risk and continue to use Wordpress.

Marketing wise, you talk to your customer about the advantages of Wordpress as if they are your strength. But you know everyone who uses Wordpress has the same advantage and disadvantage. You are no different from 1,000 other web developers who use Wordpress. Your only advantage is your sales talk.

You need to be different but you don’t know how. You will not get any bigger than what you are right now doing what you do with the tools that you use. You use SEO and Mobile Compatibility to push your sales but that will take you only so far. You look for recurring income but your business model does not have stable recurring income.

Your Web development price will go down because there will be more competitors. There will be more companies doing what you do. What can you do?

The fist thing is to think about your development environment. Wordpress might be good, even the best for what you do. But Wordpress will not make your company any different for other companies. Drop Wordpress then think about what you can do. What you can do that makes you different? Is it important to be different from others? Just think about it.

If you still think you are better off with Wordpress, I solute you. You may be different from other Wordpress Web Developers, after all. PSPINC is not a Wordpress Web Development Company.

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PSPINC CEO Kenichi Uchikura's Blog

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