PSPINC Official Company Blog

Celebrating PSPINC’s 37th Anniversary!

Jul

7

Exactly 37 years ago today in 1987, our founder and CEO, Kenichi Uchikura, started Pacific Software Publishing Inc. (PSPINC) by popularizing the PC in Japan using already-established U.S. software technology and growing the Japanese market. All from the comfort of his apartment. Since then, PSPINC has grown into what it is today, focusing on proprietary business applications and digital services, and we could not be prouder of the work we’ve achieved thus far! Just in the past year alone, we’ve made it even easier for small businesses by creating and developing:

Biznomos: our new business association management software (more details to come soon!)
eCommerce setup packages
Google Ad Marketing Packages – currently on sale for up to $300 of free Google Ad credit!
Website content creation packages
WebdeReserve: a quick and convenient event registration system

We’re committed to helping small businesses grow online, no matter where you are in your business journey.

Thank you to our customers and employees today and over the years for helping us get to where we are today. Happy 37th anniversary and here’s to many more!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#b2b #blog #business #businesstips #businesstools #customerservice #digitalmarketing #ecommerce #marketing #marketingdigital #pspinc #sales #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websites #webtools

Apple and OpenAI’s New Partnership

Jun

25

In February 2024, Apple’s CEO, Tim Cook, confirmed Apple was investing a “tremendous amount of time and effort” in AI, adding that he’d comment on more details later in the year. That time has finally come as Apple announced they’d integrate ChatGPT into Apple products in a new partnership with OpenAI on June 10 at the Worldwide Developers Conference (WWDC). In the next iOS version, iOS 18, Siri and Apple’s Writing Tools will be able to use ChatGPT technology, including image and document understanding.

What We Know So Far

a person holding an iphone with chatgpt open

Apple and OpenAI’s new deal will bring a range of AI-powered features to Apple devices as Apple integrates ChatGPT’s technology into Siri and Apple’s systemwide Writing Tools. Soon, Apple users can ask Siri more complex questions like generating ideas for dinner or creating custom bedtime stories. With Apple’s Writing Tools, users will also be able to generate written content and images using ChatGPT’s intelligence.

The main concern, however, consists of user privacy and control. With multiple employees leaving OpenAI over safety concerns, it begs the question: how safe will these new AI-powered features be? Regarding security, Apple has ensured that using ChatGPT will require explicit permission from users and clarified that a significant portion of AI processing will be handled on-device to ensure privacy and maintain speed. Additionally, users will also have the option to connect their existing ChatGPT subscriptions to access additional features.

What This Means

There is still plenty we don’t know about how this will look once Apple releases iOS 18, but we do know that Apple is deliberately making their move towards using more AI-powered technology. Their move toward working with OpenAI rather than starting from scratch shows they see the value in OpenAI’s leadership in the AI space thus far and will continue moving AI technology to the mainstream. However, they must keep AI regulations and overall security concerns in mind as they continue investing heavily in AI.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#app #apple #artificialintelligence #blog #branding #business #businesstips #businesstools #chatgpt #cybersecurity #digitalmarketing #ios #iphone #mac #marketingdigital #mobile #openai #security #siri #smallbusiness #tech #technology #web #webdevelopment

New eCommerce Setup Packages!

Jun

24

We’re happy to announce our brand-new eCommerce setup packages designed specifically to fit businesses of all sizes. Whether you’re a large-scale manufacturer or a small business, we have the perfect solution to help get your products online and boost your sales.

With decades of experience, we believe your website is one of the most crucial parts of growing your business online. That’s why we’re offering comprehensive setup support for popular eCommerce platforms, including ShopSite, Shopify, Wix, and WooCommerce. Streamline your customers’ shopping experiences and simplify how customers browse and purchase your products by signing up for one of our new eCommerce setup packages. Get started today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#advertising #blog #business #businesstips #businesstools #digitalmarketing #marketing #marketingdigital #pspinc #sales #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdevelopment #website #websitebuilder #websites #webtools

What’s New Newsletter Vol. 225 “The Importance of Web Hosting”

Jun

20

Web hosting is the infrastructure that keeps your website running on the internet, so it’s important to have a reliable web hosting provider to ensure it’s up and running 24/7. But as simple as it seems, web hosting involves several different things, including:

Accessibility and performance: web hosting lets people access your website and ensures it runs smoothly 24/7.
Domain name services: every website needs a domain name, usually coming from a web hosting provider.
Technical support and maintenance: when website owners need to ask questions or troubleshoot their website, web hosting providers generally offer tech support with a high uptime (99.9%).
Custom email addresses: many hosting providers, PSPINC included, also offer email hosting services where website owners can create custom email addresses with their domain, which improves your professional reputation.

Dreamersi is PSPINC’s premiere web and email hosting service, making it easy for customers to get a professional website up and running in just 15 minutes. With decades of experience, our team has the expertise you need to keep your website running with ease. Get started today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #customersupport #cybersecurity #dreamersi #ecommerce #emailhosting #hosting #pspinc #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websites #webtools

What’s New Newsletter Vol. 224 “Stand Out with Custom Web Development”

Jun

13

A website is one of the most important parts of any business, but while many web builders and templates exist, they often fall short of addressing unique business needs. That’s where custom web development shines. At PSPINC, we specialize in building websites tailored to specific requirements to ensure your business stands out in a crowded and competitive marketplace. Custom web development will result in specially designed features and provide the flexibility needed to scale and adapt as your business grows while giving you a competitive advantage over others in your industry.

When it comes to our custom development service, we here at PSPINC follow a comprehensive process that starts with a consultation to determine your business challenges. Then, we create a detailed roadmap based on our brainstorming session that outlines the project’s scope and complexity before our expert team builds, tests, and delivers your fully customized website or application. Contact us today to take your first step towards a powerful online presence. Learn more by visiting our web development page.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#b2b #blog #branding #business #businesstips #digitalmarketing #ecommerce #marketing #marketingdigital #marketingtips #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #website #websitebuilder #websites

What is a CRM?

Jun

11

CRM, or Customer Relationship Management, typically refers to a business’s practices, strategies, and technologies to manage and analyze customer data. Generally, when people talk about a CRM, they’re generally referring to a CRM system or software. With effective CRM software, you can track your business’s growth while streamlining customer management with a data-driven approach.

Benefits of CRM Software

women sitting at the meeting table with laptop and tablet

So, why should you use a CRM for your business? For its many benefits, which include:

Improved customer service

With CRM software, your business can easily track a customer’s every interaction, from social media likes to phone calls, which gives you more insight into a customer’s overall journey with your company from beginning to end. In fact, we use our own free CRM software, PSP Pilot, to do just that. Being equipped with this knowledge will therefore lead to understanding your customers better, improving your overall interactions, and building stronger relationships.

Data-driven decisions

The abundance of customer data a CRM provides isn’t just beneficial in running your business efficiently, but it can also influence future decisions that are driven by data. A CRM may reveal overarching trends amongst multiple customers, which can persuade upper management to work towards fixing any problems or fulfill a need that’s currently lacking.

people shaking hands on a business meeting

Enhanced collaboration

CRM software doesn’t just help salespeople manage customers, it’s also instrumental in enhancing communication between coworkers, especially those in different departments. With CRM software, everyone can access the same data which then fosters a much more collaborative workplace.

Sales and Conversions Boosts

CRM software creates a clear picture of the sales pipeline, simplifying the overall process of tracking leads and sales transactions and empowering your sales team with the data they need to prioritize qualified leads and close deals faster. With an AI-powered CRM system, automating tasks could also be a possibility.

Today, having a CRM for your business is crucial, regardless of how big or small your company is. With how competitive the business sector is today, employing an effective CRM for your business will only make it easier to streamline overall operations and grow your business. If you're looking for CRM software for your business, consider our free CRM solution, PSP Pilot, to better manage your business.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #crm #customerrelationshipmanagement #digitalmarketing #marketing #marketingdigital #marketingtips #sales #seo #smallbusiness #software #tech #technology #web #webdesign #webdevelopment #website #webtools

What’s New Newsletter Vol. 223 “Elevate Your Website With Custom Design”

Jun

6

Usually, one of the first interactions a potential customer has with your business is your website. So, your website must be well-designed to capture users’ attention, build credibility, and drive conversions. At PSPINC, we specialize in creating visually stunning, user-friendly, high-performing websites tailored to your business’s unique needs.

To better understand your brand, goals, and target audience, our expert design team will work closely with you to create custom designs that reflect your brand and resonate with your audience rather than employing a one-size-fits-all solution. With years of experience helping countless businesses achieve their online goals, visit our web design page and sign up for one of our affordable web design plans for your business to elevate your online presence today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #branding #business #businesstips #digitalmarketing #ecommerce #marketing #marketingdigital #marketingtips #officetips #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #webhosting #website #websitebuilder #websites

What’s New Newsletter Vol. 220 “Company Blogs”

May

16

You may have noticed that many businesses have a blog section on their website. While it can be great for announcing sales and pertinent company changes, businesses can use a company blog for more than just newsworthy topics. You can also use a company blog to build credibility with content marketing.

Content marketing is the creation and sharing of digital content and is non-promotional in nature. Since blogs are generally longer-form content, businesses can demonstrate their expertise while educating their customers as well as potential customers. You can add the blog as a separate page on your website or move it to a blogging platform like Bloguru. As a free blogging platform without ads, setting up your company blog has never been easier. Get started by going to bloguru.com.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #digitalmarketing #marketing #marketingdigital #marketingtips #newsletter #pspinc #searchengineoptimization #seo #smallbusiness #tech #technology #web #webdesign #webdevelopment #website #websites

What’s New Newsletter Vol. 216 “Staying Safe Online”

Apr

18

Everyone spends so much time online that the number of online accounts and passwords can be overwhelming. As cybersecurity concerns continue to rise, experts recommend we have a different password for every account and add two-factor authentication (2FA) to make them even more secure. But committing all those passwords to memory is too hard to do and writing them all down on a Word document somewhere is just not secure. So, what’s the solution? A password manager.

We created Pass Wizard as a simple and inexpensive way to keep users’ online accounts secure. With a focus on security and a secure password generator, it couldn’t be easier to protect your online data. Just sign up for free or sign up for the Pro account, giving you access to more features and a bigger password storage. Get started today.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #businesstips #businesstools #cybersecurity #data #mobile #passwizard #passwordmanager #passwords #pspinc #pspincwhatsnewnewsletter #security #smallbusiness #softwaredevelopment #tech #technology #web #webdevelopment #website #webtools

What’s New Newsletter Vol. 215 “Google Analytics Update”

Apr

11

Last week, we received an email from Google Analytics, reminding us all about how they will be fully replacing Universal Analytics (UA) properties with Google Analytics 4 (GA4) on July 1. As a website owner, many of us know that using Google Analytics is vital in measuring how your website is performing. But if you haven’t switched your properties over to GA4 yet, you’re at risk of essentially starting over with new GA4 properties.

We recommend you switch over as soon as possible to build up website data so that when Google Analytics discontinues UA properties, you’ll still have some website data left. Plus, switching early gives you some time to learn the new GA4 system, if you haven’t already. If you’re not sure how to migrate your properties to GA4, reach out to our expert support team! Either call them at 1-800-232-3989 or email them at support@pspinc.com.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.