Definition: "Customer-relationship management is an approach to manage a company's interaction with current and potential customers. It uses data analysis about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth."
What is this mean?
How can we make CRM to help your company grow or manage customers?
Isn't CRM another layer of "Things to do" for our sales people?
I rather have people making calls, not writing reports on CRM.
I hear you and I agree with you. CRM is a pain in the butt. But it is very necessary for people in your company to know who the customers are. For that reason we develop a CRM software for free for small companies. There is no obligation or cost. We are also developing many features on top of the basic CRM. It is free and you can try it our for yourself.