PSPINC CEO Kenichi Uchikura's Blog

Competing with a Giant

Jan

3

Ken Uchikura Newsletter Vol. 5
01/03/2019
Competing with a Giant

This is my 5th newsletter and the first newsletter of 2019. I hope you have enjoyed the last 4 newsletters. Happy New Year to everyone.

2019 has arrived and we all are one year younger. Hopefully, we are all one year wiser as well. In the US, there are more people working for companies with less than 100 people than those working for large companies combined. But when you watch TV commercials, you only see advertisements from large companies. I own and operate a software development company which produces web and email hosting services. We serve over 40,000 companies but we are not large like Google, Yahoo, Amazon, Microsoft, GoDaddy …

We have a smaller R&D budget. We have a much smaller marketing budget. How do you compete with those giants? They have everything and we have nothing. It is impossible to fight against those giants. But when you look closely, there are a few areas you can always compete and even win. Those areas are:

(1) Speed of development
(2) Personalized customer service
(3) Listening to customers

These areas are the ones that smaller companies can always win over large corporations. I understand you may have a better product than giants, but you will never win until you focus on what made you better than them in the first place. I am focusing on those elements to make our company grow. Products we develop will not have all the bells & whistles of those from larger companies, but it is more focused on our clients’ needs. We can always customize our products to fit the needs of companies which large companies will not.

So, I want small business owners and staff to stop complaining about the lack of budget. Enjoy the freedom you have to provide better service to your customers. Take care of every customer, one customer at a time. You will always be a go-to company for your customer. You want to be the most popular local restaurant instead of the national chain. And when you grow to be a giant, you need to make sure you leave some room for small guys to grow. That is the responsibility of being big.

If you have a question about computers and IT … please let me know. If you have a good experience, please share it with me. I would like to learn from you. If you had a bad experience, let me know. I would like to learn that too. I am writing this newsletter to let you know what I know, but at the same time, I really like to know what you know. By you hearing from me, if you come up with a business idea, please share it with me. That is the purpose of my newsletter.

If you do not want to receive this email, please use the unsubscribe link. Your email will be deleted from my contact list immediately. If you want to add someone to this database, please list http://www.uchikura.co to add the email address. Please contact me with your thoughts and suggestions. Thank you.

#dreamersi #keichiuchikuranewsletter #kiroboto #marketing #pompomishere #pompomwashere #postinheaven #pspinc #pspwebdevelopment #valueproposition

Tesla

Jan

3

I went to old SEARS building in Bellevue/Redmond ... I saw parking lot full of Tesla cars. They are all brand new. I think they are waiting to be delivered since Unlike other car manufacturers Tesla cars are made to order, so there should not be any unsold inventory at the site.

#marketing #valueproposition

Fighting SPAM Emails

Jan

2

When you send email to spamcollect@pspinc.com
You will receive email confirming that we have received the email.

PSPinc launched a service end of last year to fight against ever increasing SPAM and Phishing emails. PSPinc provides anti-SPAM filtering system called FIFTI to stamp [POSSIBLE SPAM] in front of the subject on email. It is up to the user to SPAM out those email stumped using build-in SPAM filtering.

We have created the system to collect those SPAM email that got through. If you find those SPAM emails, just create an email and attach those SPAM and send them to spamcollect@pspinc.com. We will evaluate those email and place them in FIFTI.

This is one more way how wa protect your email.

#Dreamersi #EmailHosting #SPAMFiltering #marketing #pspinc #valueproposition

Have you checked Kiroboto?

Dec

31

Kiroboto allows you to promote your website, sales and even Amazon and eBay posting for free. Check it out for your business ,,, The is absolutely no cost to you. And if you want Kiroboto to do the credit card processing for you, the charge os only 5%.

https://kiroboto.com

Kiroboto is developed by Ken Uchikura ... Yes I made this.

#kiroboto #marketing #pspinc #valueproposition

Feedback Program

Dec

29

Built on Free CRM Platform (PILOT SBT) developed by PSPinc, we have developed a customer feed back program which allows your customer to give you an instant feedback of your support. There is no per seat charge for this program. Unlimited support feedback program for just $100 per month.

https://www.pilotsbt.com/feedback
https://www.pilotsbt.com

We are looking for companies to use it and also companies to retake this product.
If you are interested, please contact me. ken.uchikura@pspinc.com

#FeeBACKonPILOTSBT #PilotSBTCRM #marketing #pspinc #valueproposition

I drew this!

Dec

28

Something firriest from what I have been drawing ...
It is not finished but tell Merkel what you think?

#marketing #valueproposition

A Dog Friendly Company

Dec

26

Sleepy Nano

PSPinc is a dog friendly company.

#marketing #pompomishere #pompomwashere #pspinc #valueproposition

PSP Old Data Center on Northup Way, Bellevue

Dec

23

This building has a fiber connectivity because of us.

I wonder how many people remember our old (original) data center on Northup Way in Bellevue. We moved in to this facility in 2003 but we had a flooding accident 2004. We moved out to Seattle, Fisher Plaza in 2006.

#marketing #pspinc #valueproposition

New PSPinc Logo Jacket

Dec

18

It is by Adidas!

We have made new jacket for PSPinc.

#marketing #pspinc #valueproposition

Change Your Email Password

Dec

17

Once your email is compromised, all other site uses your email as ID can be hacked.

In many cases, your email address your USER ID at many locations including banks and shopping websites. If your email is compromised, hackers can access those set to change the password request to gain access. Once they have an access to those site using your ID, your hackers will have a great tome shopping.

So, change your email password often. Do not use easy password like birthday, your pet's name for your password. Protect your email at the same level as your credit card and bank information.

#marketing #pspinc #valueproposition