PSPINC CEO Kenichi Uchikura's Blog

Thank you Itonridge Investment

Jul

27

We received huge flower today.

#PSPinc30

Thank you for flowers !!!

Jul

25

Entire office smells good.

#pspinc #pspinc30 #valueproposition

30th Anniversary Gift

Jul

24

This is so great. Thank you.

#pspinc #pspinc30 #pspinc30thanniversary #valueproposition

REAL ID vs FAKE ID?

Jul

23

PASSPORT and GLOBAL ENTRY are REAL IDs

Starting 2018, Washington Driver's License cannot be used to get on board airplane ... Washington State Drivers License is not considered by Federal Government as a REAl ID.

Here are what Federal Government considers as RAL ID.

Federally-issued Identification

U.S. Passport

U.S. Passport Card

PIV or Federally-issued Personal Identification Verification – Interoperable (PIV-I) Cards

Driver’s License issued by the U.S. Department of State

Border Crossing Card (Form DSP-150)

DHS “Trusted Traveler” Cards (Global Entry, NEXUS, SENTRI, FAST)

U.S. Military ID (all members of the U.S. Armed Forces [including retirees and dependent ID card holders]) and veterans.

Veterans Health Identification Card issued by the U. S. Department of Veterans Affairs

U.S. Permanent Resident Card or Green Card(Form I-551)

U.S. Certificate of Naturalization or Certificate of Citizenship (Form N-550)

Employment Authorization Document issued by DHS (Form I-766)

U.S. Refugee Travel Document or other travel document or evidence of immigration status issued by DHS containing a photograph (Permit to Re-enter Form I-327 and Refugee Travel Document Form I-571)

Transportation Worker Identification Credential (TWIC)

Merchant Mariner Card issued by DHS/United States Coast Guard (USCG)

2) State-issued Identification

A driver’s license or identification card issued by a state that meets the REAL ID standards or has an extension (Washington State is Not)

State-issued Enhanced Driver’s License (EDL)

State prisoner identification cards

Interim Driver’s License issued by a state that meets the REAL ID standards or has an extension

3) Other

Native American Tribal Photo ID

Foreign government-issued passport

Celebrating 30 Years

Jul

22

Thank you all for coming and celebrate 30th Anniversary with us last night.

#pspinc #pspinc30 #valueproposition

Not Just Another Hosting Company

Jul

20

I created Pacific Software Publishing, Inc. in July 1987. That was 30 years ago. I started Web & Email Hosting service back in 1996. We were one of the first to start Web & Email, Domain hosting service.

Are we now one of the many hosting companies? From the surface it may appears to be same but there are some differences. Before we are hosting company, we are software development company. That means, the software that we use to provide Web & Email Hosting Services are using the software that we developed. From the email server and SPAM filters to the Website Development tools to Shopping cart, we have developed from the scratch.

That is the reason why we can maintain better revenue model. I do not build company to be the same as others. We are real and always different.

#PSPinc #marketing #pspinc30 #pspinc30thanniversary #uchikuraco #valueproposition

Marketing is an Investment

Jul

20

Any money that you spend in the hope of generating income is considered Investment. If you are not receiving more than you spend, it is foolish to keep doing the same thing.

So, is your marketing generating more than what you spend?

If you are, keep doing it. If you are not ... think about alternative.

KIROBOTO is coming.

#Kiroboto #marketing #pspinc #pspinc30 #uchikuraco #valueproposition

Selling Web Development Service to PSPinc

Jul

19

Come on!!!

Do they know what we do? I'm sure they don't.

Dear Ken,

After reviewing Pacific Software Publishing’s website, I was wondering if you have considered a search engine optimization/adwords program, content marketing initiative, or website re-design? My firm, __________, is a _________ based digital marketing agency that works specifically with companies in the IT services industry.

May I set up a brief intro call to discuss some ideas I have for helping Pacific Software Publishing achieve more traffic, more leads, and more sales? Or, if you’d prefer, I’d be happy to send you some more information, including client video testimonials and case study examples of how we have helped some of your peer companies dramatically increase their online presence.

Thanks and I look forward to your reply.

#marketing #pspinc #pspinc30 #valueproposition

How well is your website adopted to mobile devices?

Jul

18

Google has started the new service to test your website.

https://testmysite.thinkwithgoogle.com

Importance of Localization

Jul

18

Japanese Seaweed and Salt Potato Chips

When you sell your products to over seas, you need to make you product to adopt to their culture. One bad example of that is American Auto in Japan. In Japan, people drive on the left side of the street. So the car naturally have steering wheel on the right hand side of the car. Well, until recently American cars never change the left hand steering wheel to the right ... Although those American cars are sold in the UK and Australia with right hand steering wheels.

It is called localization. In addition to the translation of the documentation, you really need to understand the culture and make your products adopt to that.

#marketing #pspinc #pspinc30 #pspinc30thanniversary #valueproposition