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PSPinc will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design & Development, Email Marketing and a number of additional business tools. Visit pspinc.com to learn more.

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Reve21 hair growth system North American website launched

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Reve21 hair growth system No...
Reve21 is a company specializing in hair growth that was founded in Japan in 1993. We had connected with them as their goal was to bring their brand to North America, but did not have an English website.

We worked with them closely not only on the design of their website, but with taking their existing source material written in Japanese and creating content for their website that was written specifically for the North American market. It was up to us to determine what content they wanted to showcase to American audiences, and how they wanted that content laid out. Once we figured out a content strategy, we started coming up with various layout options.

Next, our Designers began working on mockups to provide a visual of how the home page would look when their customers visited it. It is important to make sure the visuals, navigation, and home page structure are intuitive and everything a customer wants is accessible in as few clicks as possible.

Reve21 Home Page


When visiting the home page for the first time we wanted to provide visuals that inspired a feeling of confidence. The use of red was done to strongly tie in the website with their brand color scheme.

All of the navigation links and those within the home page content are straightforward and can tell users where to go at a glance when it comes to learning about the system, the company, trial programs, and where they can go to buy Reve21 products.

Reve21 also wanted to showcase the hair restoration process that they provide, so we created a “How it Works” page where website visitors can see the step-by-step process customers go through and start to get a feel for how Reve21 combats hair loss.

Reve21 How It Works on tablet



Check out Reve21’s North American website for yourself!

If you need help with your website we would love to hear from you.


We can help with content preparation, website design and development. Contact us today, we would love to hear about your website goals and provide you with options on how we can help. You can call us toll-free 1-800-232-3989 or visit us online at https://www.pspinc.com.




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPinc Creates Tools For Your Business
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Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#PSPinc #Reve21 #WebDevelopment #WebDesign

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Website Redesign for Seattle Executives Association Now Online!

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Website Redesign for Seattle E...
Recently we released an updated design to the Seattle Executives Association’s website. It had been a number of years since their website’s design had last been updated and they were looking for a modern design. Any time we look to help customers redesign their website we put a lot of thought into the decisions we make both in design and the end user’s experience with the website.


At the beginning of this process, we spoke with the SEA team to discuss their goals with the website beyond the visual refresh. Web browsers have become more powerful and new design trends have emerged since the last time their website’s look and feel had last been updated.

One of their goals was to make it easy for people to find the businesses they need so our Developers upgraded the search feature on the Member Directory to pick up additional keywords. We also added a new feature allowing members to add their social media icons to their member profile page. This enhancement provides website visitors with the ability to connect with businesses through social media and increases the chances of being picked up by search engines such as Google.

New Seattle Execs Home Page


When it came to the visual design we added a video banner to the home page to draw the website visitor’s attention. The ability to add video has become a powerful trend as it is more visually engaging than images, can convey a lot of information, and can add a more personal touch than plain text.

Throughout the site, we selected photos from the client’s library to break up large sections of text and to showcase the professional and fun networking style that SEA brings to their weekly meetings. We also used Seattle imagery and a color palette that best represented the Seattle Executives Association to members and visitors of all types.

New Seattle Execs Member Page


It was a pleasure to work with the team at Seattle Executives Association to help deliver a website that not only looked beautiful but met their goals in what they wanted out of their website!

View the new Seattle Executives Association Website.

Feeling inspired to refresh your website?


If you have a website that needs a refresh we would love to meet with you to discuss your goals and how we can make your vision come to life. You can call us toll-free 1-800-232-3989 or visit us online at https://www.pspinc.com.




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPinc Creates Tools For Your Business
Dreamersi YourHost WebdeXpress ClickItAudio NewsMAIL MegaMail Informakers PSP Pilot Opinion Stand Bloguru Japanese Online Simple Data Pool
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#PSPinc #SeattleExecs #WebDevelopment #WebDesign

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5 Frightening Web Design Mistakes

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image source: pixabay.com image source: pixabay.com
Happy Halloween! To honor this frightfully fun day, we thought it would be a good idea to continue our website tips by giving a list of frightening design mistakes you should avoid. Let’s begin:

1. Confusing message. If your customers can’t tell who you are and what you do within the first few seconds visiting your site, why would they stick around? Make it clear right away what you do and what you sell.

2. Too much text. Okay too much of anything is bad. You can have too much text, too much white space, too many images, too many fonts, too many colors. This is where templates come in handy. A template can guide you in the fonts and spacing; you just need to add some high-quality content and imagery.

3. Hidden contact info. Your email, phone, address, or a contact form should be easy to find and readily available to people. If not, you may lose their trust.

4. Not mobile-friendly. A responsive design is a must-have. Your website should be easily viewable on all devices. Don’t expect that people are only searching and viewing your website from a PC.

5. No privacy policy. People may not take the time to read it, but for many of them, it’s a comfort just to know you have a plan in place for keeping their data secure. Get a GDPR approved privacy policy on your site asap.

Hopefully you’ve come away this month with some great ideas for designing or refreshing your company’s website. If you’d like to talk to the professionals, give us a call at PSPinc about customizing a site to your needs. We are here to make sure you have a great experience and come away with a BOO-tiful website!
#ENnews #PSPinc #Blog #Technology #SmallBusiness #BusinessTips #Website #WebDesign #WebHosting

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Your Website: More Improvement Tips

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image source: pixabay.com image source: pixabay.com
All month long we’ve been giving tips on how to improve the look, feel and functionality of your website. The end goal is to create a site customers feel comfortable navigating.

If your business is brand new, this might be a good time to consider getting a professionally-designed logo. Logo design comes in several forms for several budgets, depending on the extent of what you need. You can hire a graphic designer to quickly create something, or you can hire a branding expert to not only design your logo, but really analyze your brand as whole.

Logo design isn’t just for startup companies. Perhaps your business has been around a long time and your logo could use an update. Just like images should be crystal clear and high quality, so should your logo.

The next thing to consider is website layout. We have templates you can choose from, which takes all the guesswork out of layout and fonts and white space and the things mentioned in our previous blog post. Customizing a template website is a great way to create a professional, organized website for your business. Learn more about WebdeXpress today.

Finally, people won’t stay on your website very long if they don’t think it’s secure. Make sure your website is secured by a Secure Socket Layer (SSL or TLS) certificate. A secure website with encryption technology is marked by a little lock icon in the URL. If the lock isn’t there, the URL line will advertise “Not secure,” and you can be sure to lose visitors really fast.
#ENnews #PSPinc #Blog #Technology #SmallBusiness #BusinessTips #Website #WebDesign #WebHosting

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5 Tips for Responsive Websites

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image source: pixabay.com image source: pixabay.com
If you’re in the position to have a responsive website designed for your business, here are 5 things to consider that will make it worthwhile.

1. Minimize

A website that is displayed on a mobile device has a smaller screen and less real estate than a desktop monitor. Look over each of your pages and decide what information is absolutely necessary. Design your pages with minimal content to keep them from appearing too busy and messy.

2. Hide Content

Another useful technique for minimizing the amount of content on a single page is to hide it. You can do this by simply deleting content or by using dropdown buttons that expand text or images.

3. Scalable Images and Graphics

Visiting mobile websites with extra large or too tiny images can be frustrating. If possible, use a responsive image or graphic that can respond to the screen size. If you can’t, or don’t know how to make an image responsive, try using two different sized images for desktop and mobile.

4. Clickable Buttons

Take a few minutes to think about the layout of your website. Are the buttons displayed large enough on mobile? Is it hard to click on a link, image, or button with your thumbs? Give users plenty of space in-between clickable objects.

5. Fonts

Fonts go hand-in-hand with creating clickable buttons. Because of the smaller screen you should consider how your fonts would be displayed on mobile devices. Clear and easy to read fonts will be greatly appreciated by your site visitors.

Bonus Tip:

When users browse your website on mobile devices they have different features than when they browse on their desktop. The main one being that they can make calls directly from websites.

#ENnews #PSPinc #Blog #Technology #SmallBusiness #BusinessTips #Websites #WebDesign #ResponsiveWebsites #MobileWebsites

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What is Responsive Web Design?

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image source: pixabay.com image source: pixabay.com
Responsive design is a technique used by web designers where the pages of a website “respond” and reconfigure to a mobile-friendly view on whatever device is being used. Not too long ago, designers had to create one website for desktop and a separate one for mobile. The mobile website was usually a watered-down version of the main site – but times have changed.

Even before Google announced mobile-first indexing, web designers were already transitioning to a single website that worked across all devices. They do this by using fluid and proportion-based grids that adjust their size by a percentage relative to the display size.

This type of web design has become the standard for how websites are built today. And this is because of the increase in smartphone and tablet users, which now make up over half of all website visitors.

One major issue that designers have to deal with when designing responsive websites is mouse vs. touch. A website displayed on a desktop is navigated using a mouse but mobile devices use our thumbs. Designers have to build a website that responds and adapts to the display size while still making the site easy to navigate.

According to a Pew study, 77% of Americans now own a smartphone, which is more than double the number of smartphone owners in 2011. If you track your website traffic, look at the devices that your website visitors are coming from. You’ll probably be surprised at the amount of mobile users. If you don’t have a responsive website you should consider building one to make the best use of it.

For more information about responsive web design watch our video below:

#ENnews #PSPinc #Blog #Technology #SmallBusiness #BusinessTips #WebDesign #Website #ResponsiveWebsites

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Overview of Content Management Systems (CMS)

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Overview of Content Manageme...
What is a CMS?

A content management system, or CMS, is a software application designed to add, edit, and delete digital content – usually associated with a website.

For instance, our CMS is called WebdeXpress and it allows you to add pages to your website, edit text and image content, update your blog, add plugins, and manage your website settings.

The nice thing about content management systems is that they let you edit the content of your website separate from the design. WebdeXpress offers professional templates that make it easy to continually update and change content without messing around with the design.

Most CMS are great for SEO because they give you the ability to customize your page titles, URLs, image names, metadata and more, which help with your search engine ranking. Plugins are another feature that can help with design, content, or SEO by letting you expand the functionality of a CMS with third-party tools.

WebdeXpress and Wordpress are both considered a CMS but have very different levels of usability. WebdeXpress is very easy to use for people without web design or coding experience. Wordpress offers a lot of plugins and themes but can be very difficult to learn and is often hard to keep updated with each new security patch.

When looking at a CMS you should consider your website and management needs along with your skill level. If you have questions regarding WebdeXpress you can call us at 800-232-3989 or email sales@pspinc.com
#ENnews #PSPinc #Blog #Technology #SmallBusiness #BusinessTips #CMS #ContentManagementSystem #WebDesign #WebHosting #Websites

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Why is my Company's Facebook Reach Declining?

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image source: pixabay.com image source: pixabay.com
Facebook had a rough year in 2018 and it’s hasn’t gotten any better so far in 2019. They acknowledged their mistakes and rolled out some changes to the news feed.

Like Google, Facebook determines how posts rank and which ones show up first in your news feed. In an effort to ‘save Facebook’ Mark Zuckerberg has implemented changes that cut back on showing posts that aren't from users' friends and family.

Since Facebook is now scoring personal posts above business posts, the change has been costly to companies trying to increase customer engagement. They've seen a significant drop in organic Facebook reach throughout the year.

What does this mean for your business?

Essentially, your company’s Facebook posts will (on average) be shown to only 2 - 5% of your audience. If you have 1,000 followers, that means only 20 - 50 of them will see your post. Our company has seen a stark drop in engagement this past year on our own social pages.

Companies will be looking for ways to get those numbers back and the fastest way to do that is paying for ads. We expect ad prices to start going up as more companies look to broaden their reach in non-organic ways. The good news is there are still ways to grow your organic reach:

1. Focus on the quality of your content instead of the quantity.
2. Facebook is putting more focus on ‘meaningful discussion’ so get engaged with users, reply to comments, rather than simply liking posts or comments.
3. Don’t oversaturate your page by posting too often. At most, you should post once a day but studies have shown that posting less than that doesn’t hurt your reach.

On top of everything, Facebook continues to deal with pressing issues like questions from congress over user privacy and an outage last week that lasted over 12 hours. Facebook is home to over 1 billion users and we don’t see that changing anytime soon. But the social media landscape is quickly changing and companies will have to adapt and work harder in order to get the same results that came so easily only a few years ago.
#ENnews #PSPinc #Blog #Marketing #Advertising #B2B #SmallBusiness #OfficeTips #SEO #WebDesign #WebsiteBuilder #Facebook #SocialMedia

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How to Upload Pictures to WebdeXpress

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image source: dreamersi.com image source: dreamersi.com
If you’ve read our last two blogs, you now have great pictures and are ready to upload them! If you haven’t read them, here they are:

How to Take Better Pictures for your Business

Make your Pictures SEO Friendly

Now that your pictures are ready to go, let’s get them uploaded.

First, you need to login to your Dreamersi account, then click on WebdeXpress in the “Content Management System” menu on the top of the page. Once you’re on the WebdeXpress dashboard you’ll want to look at the grey menu on the left of the screen.

Click on the files tab, which should be fourth from the top. From here, a dropdown menu will appear with two tabs for “List Files” and “Upload Files.” Click on the “Upload Files” tab.

A new page will appear that will tell you which files are supported and give further instructions on how to upload them. To upload files click on the “Add files…” button in the middle of the page. If you have large files or if you want to further compress files, make sure you check the box that reads “Compress images upon upload.”
#ENnews #PSPinc #Blog #Marketing #Advertising #B2B #SmallBusiness #OfficeTips #SEO #WebDesign #WebsiteBuilder #WebDev #WebTools #WebdeXpress

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