PSPINC Official Company Blog

PSPINC What’s New Newsletter Vol. 110 “Online Communities”

Apr

7

Before the internet, people made connections, both personal and professional, by meeting them in person. Now, everyone’s online. It’s hard not to be. Having an online profile on a social networking site can say a lot about you. On platforms like LinkedIn, it shows people how you want to present yourself to your work peers and/or prospective employers. But more than that, it’s a space where users can meet and find like-minded people. It’s why PSPINC’s created multiple, all of which are free to use. And now we have so many that we’ve created a unique portal page to showcase all of them.

Some are more dedicated to our Japanese audience like Japanese Online, where users can learn Japanese as well as the culture. There’s also San Diego Town and Los Angeles Town, each devoted to the Japanese residents and visitors of those cities. But we’re very excited about our newer up-and-coming communities. Loud Nerds is a place specifically created for tech professionals to showcase their work and network with others. Currently, we’re developing an app for DENREI our email-based platform, where users can create exclusive online communities of their own. All our online communities are unique in their own ways and we’re proud of the communities we’ve built on each one.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #business #community #denrei #japaneseonline #losangelestown #loudnerds #newsletter #onlinecommunities #onlinecommunity #pspinc #pspincwhatsnewnewsletter #sandiegotown #tech #technology #webdeveloper #webdevelopment #website

Announcement: Click It Audio System Maintenance Downtime

Apr

5

Click It Audio Customers,

Thank you for choosing Click It Audio for your audio embed needs!

We will be performing system maintenance and updates as scheduled below.

Please note that there will be between 5 - 10 minutes of downtime during the update period.

The maintenance window is as follows:

* USA Pacific Daylight Time
- April 6th (Wed) 9:00-9:30am

* Japan Time
- April 7th (Thu) 1:00-1:30am

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com.

We would be happy to answer any of your questions by phone or email.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#ClickItAudio #PSPINC

Is Traditional Advertising Still Relevant?

Apr

5

With most of today’s marketing focused on digital efforts, it begs the question, is traditional advertising still relevant? The short answer is yes. Social media and Google Ads have become standard in marketing practices nowadays. And every year, marketers continue learning and adapting to all the intricacies and trends each digital platform has to offer. But there’s still something to be said about traditional avenues, which generally refers to mediums like print ads, TV commercials, billboards, and radio spots.

While many businesses largely write off the prospect of print ads, billboards, and radio spots, it’s a beneficial effort for smaller businesses. For local businesses, marketers focus more on getting customers inside their store, signing up for their service, and buying their products. To do that, they need a more direct approach by emphasizing the store location that runs for a shorter amount of time. Print ads in newspapers and/or magazines, billboards placed around town, and spots on local radio stations are great ways to do that. Especially if they’re trying to target an older audience. And the same can be said with direct mail marketing.

TV Commercials

a family sitting on the couch together with the dad holding a tv remote

As for TV commercials, they’re still largely effective. Despite the growing popularity of streaming platforms, TV commercials are still very relevant. Most streaming platforms even offer a free plan, which comes with ads. Examples include but are not limited to Hulu, Peacock, YouTube TV, Tubi, and more. But the same would still be true, even without these free plans. TV is still the best way to increase brand awareness as it can effectively get your product, service, and/or company in front of a mass audience.

There are also times when TV viewership is higher than ever. Holiday specials bring in a sizeable audience, but the annual Super Bowl is the first big event that comes to mind. While sports TV can generally bring in a male-dominated audience, the Super Bowl is a unique opportunity to rope women into the mix as well. And it’s not just because of the halftime show. Super Bowl commercials have become just as popular as the game. They’re not only watched by millions of people but also talked about. Not just through word-of-mouth but on social media as well. From the last Super Bowl, commercials cost an average of $7 million per ad for 30 seconds of airtime. As expensive as that is, it’s worth the effort if you can afford it. In return, you’re not just getting the ad revenue, you’re also getting a guaranteed audience of about 100 million viewers.

Marketing today includes a lot of digital avenues, namely posting on social media and advertising on Google. With everyone already online, it just makes sense. But traditional advertising is still relevant for businesses that know how to use it to their advantage. For smaller, more affordable efforts, print ads, billboards, and radio efforts are a great way to reach local audiences. But for bigger brands who can afford to pay more for a TV commercial, it can be worthwhile.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#ads #advertising #business #businesstips #commercials #digitalmarketing #directmail #googleads #local #magazines #marketing #marketingdigital #newspapers #radio #smallbusinesses #socialmedia #superbowl #tech #traditionaladvertising #tv #tvcommercials

Announcement: Mail Server Update

Apr

4

Dear valued customer,

Thank you for choosing Pacific Software Publishing, Inc.

We are always looking to improve the services we offer you.
As such, we will be conducting mail server update.

You may experience delay in sending emails for a few seconds during the time below.

The schedule is as follows:

* USA Pacific Daylight Time
- Apr 5th (Tue) 9:00 - 9:30am

* Japan Time
- Apr 6th (Wed) 1:00 - 1:30am

PSPINC provides services with uptimes of 99.9%

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com .

We would like to answer your questions by phone call.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#Dreamersi #Mail #PSPINC #Update

Announcement: PSPINC Products SMS Service Outage

Mar

31

Dear Valued Customer,

Thank you for choosing Pacific Software Publishing, Inc.

From 3pm PST this afternoon (7AM JST on 04/01), we began experiencing issues caused by a third-party SMS service outage. Currently, processes involving SMS text messages for some PSPINC products has become unavailable. You can still sign up or log in to our services as normal.

We will keep you posted once the outage is resolved.

Thank you for your understanding and continued support!

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#PSPINC #SMS

PSPINC What’s New Newsletter Vol. 109 “Internet Explorer is Coming to an End”

Mar

31

Last year, Microsoft announced they were favoring Microsoft Edge by retiring Internet Explorer after 25 years. The first version, known as Internet Explorer 1.0 was introduced in 1995 alongside Windows 95. However, it didn’t gain much traction because many users preferred using their competitors’ browsers, namely Netscape, Mosaic, Lynx, and/or Opera. In fact, it didn’t become widely popular until Microsoft’s third iteration of Internet Explorer, which came out almost a year later in 1996. While Netscape was a worthy competitor, Internet Explorer ended up winning in the end for one very big reason: it was free, whereas users had to pay for Netscape.

The latest version of Internet Explorer is from 2013, which Microsoft released in 2013 and is the final version of the browser. After that, the company turned its attention to developing a new web browser, Microsoft Edge. And since then, Microsoft has been trying to get users to leave the Internet Explorer browser behind, guiding them towards Microsoft Edge instead. On June 15th, 2022, certain Microsoft operating systems will no longer support Internet Explorer 11 the latest version of Internet Explorer. Instead, Microsoft Edge will be the alternative moving forward.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #browser #business #businesstools #internetexplorer #lynx #microftedge #microsoft #mosaic #netscape #opera #pspinc #pspincwhatsnewnewsletter #tech #technology #web #webbrowser #webdevelopment #windows10 #windows95

Why your Company Needs a Password Manager with Multi-Factor Authentication (MFA)

Mar

29

Over the last few years, cybersecurity has become increasingly important. With more employees working from home, it’s made organizations and their employees even more susceptible to cyber-attacks. Because of this, it’s become increasingly important for companies to protect themselves from potential hacks. According to a 2020 Data Breach Investigation Report, compromised passwords caused 81% of hacking-related breaches that year.

One easy but effective way to protect your company from cyber-attacks is to invest in a password manager, which allows a user or multiple users to store, manage, and share passwords securely using cloud-based software. The best feature a password management system has to offer is the fact that most of them use some form of multi-factor authentication (MFA) to ensure their safety. For users, this means confirming you are who you say you are through one or more different methods.

Types of Multi-Factor Authentications (MFAs)

man in a suit looking at his phone in one hand and a to-go coffee cup in his other hand

The three most common types of MFAs are knowledge, possession, or inherence MFAs. For knowledge-based MFAs, this includes answering a personal security question (like where your favorite vacation spot is or the name of your first pet). Or it can be an additional password. For possession-based MFAs, this includes using a security card, access badge, or something similar or entering a one-time password (OTP) sent to either your email or your phone via SMS or mobile app. Lastly, there’s inherence MFAs, which includes using something that is uniquely yours like your fingerprint, your face, or your voice.

Other types of MFAs include location-based MFAs and adaptive/risk-based authentication. Location-based MFAs look at your location (as specified) by checking a user’s IP address. If it doesn’t match what’s specified on a whitelist, it can block a user’s access to the account or require an OTP. Adaptive/risk-based authentication is similar except it only requires the use of an OTP if contextual and behavioral clues don’t match previous activity. For example, if a user is trying to access the account in a different location or a different time from the last time you logged in, they’ll send an OTP to the user’s phone in addition to providing a username and password to ensure the right person’s accessing the account.

The Importance of a Password Management System

a man and woman each on their own laptops sitting next to each other as well as another woman

The entire password management system should be a vital part of protecting an organization’s cyber security. With internet hacks becoming more commonplace, Microsoft engineers even stated in March of 2021 that 99.99% of account compromises they deal with could have been blocked by an MFA solution. Plus, password managers help increase productivity and flexibility. While it’s easy to advise employees to choose strong passwords, it’s just as easy for them to forget them. In fact, 50% of helpdesk support inquiries are about resetting passwords according to the Gartner Group. So, it’s not that surprising that a 2020 report from Ponemon Institute claimed 50% of IT professionals reuse passwords across different work accounts.

This is exactly why PSPINC created Pass Wizard. Initially, we released the service for free while it was still in its beta stage. This way, we could test its features and work on implementing payment and strengthening group sharing features for organizations. Since its official launch, Pass Wizard is available for free to store up to 30 passwords. Or users can upgrade to Pass Wizard Pro, which allows users to manage as many passwords as they’d like and share select ones within their organization, starting at just $1.67/month. Sign up for free and upgrade to our Pro account to strengthen your company’s cyber security efforts.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#blog #cloudbasedsoftware #cyber #cyberattacks #cybersecurity #hacking #mfa #multifactorauthentication #passwizard #passwizardpro #password #passwordmanagement #passwordmanagementsystem #passwordmanager #passwords #smallbusiness #technology #web

Announcement: LDAP Server Replacement (Part2)

Mar

25

Dear valued customer,

Thank you for choosing Pacific Software Publishing, Inc.

We are always looking to improve the services we offer you.
As such, We are replacing our LDAP server due to obsolescence.

During the work, there may be a period of time when you will not be able to operate in Admin panel for a few minutes during the time below.

The schedule is as follows:

* USA Pacific Daylight Time
- March 29nd (Thu) 5:00 - 5:30am

* Japan Time
- March 29nd (Thu) 9:00 - 9:30pm

PSPINC provides services with uptimes of 99.9%

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com .

We would like to answer your questions by phone call.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

PSPINC What’s New Newsletter Vol. 108 “Choosing the Right Hosting Service”

Mar

24

Dreamersi is Pacific Software Publishing Inc.'s (PSPINC) premiere web and mail hosting software and one we built in-house. We designed the mail server program, spam prevention measures, web environments, admin interfaces, and other tools that come with our hosting packages. When customers purchase one of our Dreamersi hosting packages, our server team is given full control over the digital environment as well as the features built for it. Therefore, we can provide the highest level of customer service and support with this web hosting platform.

Next are Parcom and YourHost, both of which are cPanel hosting options. cPanel hosting is one of the most popular control panels among web developers and hosting companies. Parcom is the cheapest hosting service that PSPINC has to offer, so because of this, server specs may differ from our other hosting services. But it’s also always something we can customize for our customers. YourHost, however, is a pre-packaged server software that thousands of hosting companies install on their servers and offer their customers. On PSPINC, we've paired YourHost with ShopSite, a shopping cart software system and it is now a National Hosting Partner for ShopSite.

Good web hosting is very important to have for your website. Even more so now that the internet gives people an infinite number of possibilities and opportunities. PSPINC has built its successful business with its great web hosting services. So please consider using one of PSPINC's excellent web hosting services.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#dreamersi #ecommerce #hosting #internet #parcom #pspinc #pspincwhatsnewnewsletter #shopsite #software #web #webdevelopment #webhosting #website #websitedevelopment #yourhost

Announcement: Pass Wizard Service Downtime due to System Maintenance

Mar

22

Dear valued customer,

Thank you for choosing Pacific Software Publishing, Inc.

We will do the system maintenance for Pass Wizard as scheduled below.

Please note that there will be a few seconds downtime during the update period below.

The schedule is as follows:

* USA Pacific Daylight Time
- March 23rd (Wed) 9:00-9:30am

* Japan Time
- March 24th (Thu) 1:00-1:30am

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com.

We would like to answer your questions by phone call.

Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

PSPINC Creates Tools For Your Business

Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

#Maintenance #PassWizard #PasswordManager #Security