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PSPINC will help your business thrive by providing for all of your technology needs. We offer a wide array of products, including Web & Email Hosting, Website Design, Custom Development, Email Marketing, a number of additional business tools, technical support, and so much more. Visit pspinc.com to learn more.

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PSPINC What's New Newsletter Vol. 100 "Attracting Customers with your Website"

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PSPINC What's New Newslette...
I want to attract people to my website. There are many ways to do that like advertising online or optimizing the site for search engine optimization (SEO), but have you thought about something more basic? Before you think about how to better attract people towards you site, have you ever thought about why you go to a website? What website acts as your homepage and what pages do you visit the most often?

In 2021, the most visited websites were:


someone on their phone open to the TikTok app


  1. TikTok

  2. Google

  3. Facebook

  4. Microsoft

  5. Apple

  6. Amazon

  7. Netflix

  8. YouTube

  9. Twitter

  10. WhatsApp


As you can see, these sites are designed to attract people. Their content is updated every hour, every minute, and every second of every day. However, you’re focused on getting users to come to your company’s website, more specifically, your homepage. Moreover, your goal is to get traffic that is comparable to these sites.

a look at website traffico n a tablet

Even if the amount of website traffic towards your site is small, you need to update the content on your site frequently if you want to see that number increase. It’s important to give your customers a reason to come back to your site time and time again. And you can do that by regularly posting new information that is important to them.

Next, it’s also important to promote your site through mediums other than your own website. This includes eliciting reviews of your products and/or services and publicizing your activities on social media. A website that’s left unwritten won’t attract people. If you want more people to see your website, it goes without saying that you need to provide them a reason to see it.


Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#amazon #apple #business #businesstips #content #facebook #google #homepage #microsoft #netflix #smallbusiness #socialmedia #tiktok #twitter #upates #webcontent #webdevelopment #website #websitecontent #websitedevelopment #whatsapp #youtube

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Website Design Tips for Non-Designers

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Website Design Tips for Non-De...
Creating a visually appealing website is crucial for any business. But it can be a daunting task for a non-designer. Perhaps that’s why many businesses outsource this task to companies like Pacific Software Publishing Inc. (PSPINC) who have the expertise to not only design websites but build them as well. But there are a few things every business owner should know when it comes to website design.

Visual Hierarchy


website design outline drawn in a notebook with a phone sitting next to it

For a website, a visual hierarchy controls how the end-user receives information. In other words, it tells users what to focus on first. When looking at the sizing of content, whether it be text, images, or videos, our eyes immediately go to what’s biggest first. So, with that knowledge, it’s easy to see why enlarging content is the most effective way to tell users that it’s the most important part of the site. Additionally, you can use text and different colors to signify what’Fs important. For text, the use of headings, sub-headings, and body text tell users what to focus on first. And this, again, is because of the sizing.

As for colors, this can be a little trickier to get right because it’ll be different for every site. Of course, certain colors work well together, but a lot of this will come down to branding guidelines and streamlining the user’s experience. But a good rule of thumb is to have black text overlaying a white background. It’s usually the default choice in a lot of website builders and it’s the easiest to read. But adding other colors to the site’s overall design will be up to you, your brand, and what values your business wants to represent.

Readability


laptop open to a site called Swagger with Swagger-branded items placed next to it

There’s no point in anyone visiting a website if they can’t read anything that’s on the page because everything’s a different color, size, or font. It sounds obvious, but you’d be surprised at how many sites do this. Whatever color you use, keep your brand in mind. If your website looks completely different from your company’s logo and social media content, it shouldn’t be.

As for text on your site, sizes, fonts, line spacing, weight (bold or not), and colors should be consistent throughout all pages on your website. Regardless of color, here are a few things to keep in mind: use headings, sub-headings, and images to help break up the body text. Not only will this help improve your site’s overall SEO, but it’ll also increase the likelihood that users will stay on your webpage. After all, no one wants to just read a huge block of text online.

UX Design


html and css coding

UX design, for those who don’t know, stands for user experience and refers to how people interact with a product. From a web designer’s point of view, it includes keeping the overall look of the site consistent across all pages. This means that the navigation bar, color scheme, fonts, and writing style look the same on every page a user views. But before making it all look pretty, focus on usability first. By that, I mean, make sure that everything on the site works the way it’s supposed to. The design is moot if the site doesn’t work.

From a web development standpoint, you’ll have to use responsive design. What that usually entails is using percentages as opposed to pixels or inches when writing out your CSS code. However, large website builders have this already built-in for you, which makes it easier for you.

Mobile Optimization



Last but not least, is mobile optimization. Making sure your site’s optimized for mobile is increasingly important because more than half (almost 93%) of website traffic is mobile, according to Statista. But mobile optimization means more than just making sure your site’s accessible via a mobile device. Rather, it involves making sure that your website visitors have a user-friendly experience on your site when using their phones. What this means is making sure that users can still navigate the site well and that there isn’t content that’s being cut off.

A site that’s well optimized for mobile devices usually includes moving the main navigation bar to the side (opposed to the top) and resizing practically everything on your site. But like I mentioned earlier, that’s what responsive design is, which is what big website developers already have built in. However, get in the practice of manually checking anyway, just to be sure.

But if you still need help building and/or designing your website, contact PSPINC for all your web development and design needs!


Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #businesstips #color #design #mobile #mobileoptimization #pacificsoftwarepublishing #responsivedesign #smallbusiness #text #tips #userexperience #uxdesign #visualhierarchy #webdesign #webdevelopment #website #websitedesign #websitedevelopment

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PSPINC What's New Newsletter Vol. 99 "Authenticating companies with domain names"

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PSPINC What's New Newslette...
Why do companies, organizations, and sole proprietors have websites with their own domain names? Have you ever wondered why you need a unique domain name for your website? The answer is simple. It’s to drive awareness towards the existence of your company.

There are many ways to share information about your company. There are numerous social media platforms like Facebook, Yelp, Twitter, Instagram, LinkedIn, YouTube, and many more to do just that. However, it’s hard to authenticate your company’s presence just on these platforms. It’s easy to create a page on any of these social networks. Anyone can do it, and they can do it for free. So, it’s unfortunately not clear proof that the company really exists just from social media profiles alone.

A domain name, on the other hand, belongs to the company or organization that registered it. No one else can have it because of that. Additionally, SSL certification guarantees the company’s existence while also encrypting communications. To authenticate the information you have on Facebook, Yelp, Twitter, Instagram, LinkedIn, YouTube, and any other platforms you use, you’ll need to operate a website with your own domain name. So, naturally, you should also run your email on the same domain.

While Gmail is convenient, it goes without saying that it’s more trustworthy to use your domain name in your email. But it’s also useful to note that you can use your domain name for your email but still use Gmail to send and receive emails. If you have any questions about getting a domain name and creating a website, please contact Pacific Software Publishing, Inc. at any time.

Pacific Software Publishing, Inc.
info@pspinc.com
https://pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808


Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#authenticity #business #businesstips #company #domainnames #domains #email #facebook #gmail #instagram #linkedin #smallbusiness #socialmedia #socialnetworks #sslcertification #tech #technology #twitter #webdevelopment #website #yelp #youtube

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How Companies Use AI

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How Companies Use AI
Although AI seems like a newer concept, it’s actually been around for quite some time. In fact, the first instance of modern AI happened in 1956 at the Dartmouth Summer Research Project on Artificial Intelligence (DSRPAI). There, the term, artificial intelligence was coined after Allen Newell, Cliff Shaw, and Herbert Simon presented their program, the Logic Theorist, designed to imitate the human’s ability to problem-solve. So to say technology’s gone a long way since then is an understatement.

Now, we live in the “big data” age, which is why AI's become a much bigger trend in recent years. We're now in an era where computers can hold and process an immense amount of data. Much more than any human being could process. And now, we’ve gotten to the point where companies can use AI to streamline processes, increase efficiency, and better market to their customers.

Administrative and Financial Services


open laptop next to papers spread out on a desk with a phone open to the calculator app and stacks on money

To perform fairly simple administrative and financial tasks, many companies use AI to do the work that used to be done by human beings. From a simplistic point of view, these robots are essentially inputting and consuming data and then doing the appropriate action needed. These tasks include transferring data into records, updating information, and fixing various system failures. For example, businesses can store information like name and email after making a sale or update customer files in situations when a customer moves or changes their phone number. Even PSPINC uses it with PSP Pilot, which is our free CRM service that helps businesses manage tasks and customer data.

Additionally, AI can streamline processes for the financial sector. One example of this is replacing a lost or stolen credit card. After handling the customer on the phone, robots will reach into multiple different systems to handle the whole ordeal. Companies also use AI to help detect credit or insurance fraud

Customer Service


a call center woman with a headset wearing a yellow blouse with another call center employee in the background

One very common AI practice is to use it to improve customer service. For example, many companies will embed a chatbox into their website, specifically designed to respond to customers’ questions and requests. Or they have an AI robot answer the phone when customers call in for support.

But for companies that handle more complex problems, automated phone calls aren’t always ideal. In fact, PSPINC still uses live support technicians to handle customer calls. However, AI is still very beneficial for businesses looking to streamline the customer service experience. AI allows companies to give their call center employees a break by using robots to provide 24/7 customer service on issues like password assistance or basic tech support questions.

Targeted Marketing


marketing professionals sitting at a table with analytical documents and a laptop in front of them cheering


Have you ever looked at something on a shopping site only for something similar to show up as an ad on your Facebook page? Or sometimes, you’ll see the exact product you were looking at earlier. That’s AI’s targeted (or retargeted) marketing hard at work. Using customers’ browser histories, robots can recommend similar products and services that the algorithm believes they’ll like as well. All of this, in turn, helps businesses increase not only sales but engagement and personalization.



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#adminstration #ai #artificialintelligence #automatedphonecalls #bigdata #blog #business #businesstips #chatbox #customerservice #finance #marketing #pspinc #targetedmarketing #technology

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PSPINC What's New Newsletter Vol. 98 "Using Forms on Your Website with Informakers

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PSPINC What's New Newslette...
Have you ever wanted to collect information from your customers on your website? There are many times when you would like to receive your customers’ input. And many do so by creating a survey or an inquiry form. Without input from your customers, your website is just a medium for transmission and reporting.

Since its beta release in 2011, Pacific Software Publishing Inc. (PSPINC) has been operating Informakers, a system to collect information from your customers by easily creating forms on your website. For anyone with a little HTML knowledge, it’s easy to use. If you simply don’t have the time to create your own, we can create and design one for you in a short amount of time.

For example, we created the Contact Us page on our site using Informakers. This service is available for $8/month but is free for customers that already use our hosting services.

For more information about Pacific Software Publishing, Inc.'s hosting services, please visit our Dreamersi page.

If you have any questions about building your business on the Internet, from domain name acquisition to website creation, please feel free to contact us.

Pacific Software Publishing, Inc.
info@pspinc.com
https://pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808


Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #businesstips #form #forms #informakers #pspinc #smallbusiness #webdevelopment #website

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Why Branding is More Than Just a Logo

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Why Branding is More Than Ju...

When you think of branding, you probably think of the big brands: Apple, Coca-Cola, Netflix, you name it. For brands as big as those, you can almost immediately picture their logos. And that’s the true testament to how successful those companies are. But branding is much more than just the logo. However, the word, branding or brand, is somewhat of an obscure concept. If you were to ask people what they think it means, everyone you ask will probably come up with something different. But the real answer is actually quite simple: A brand is a promise. The promise that your company will live up to every time someone interacts with your brand.

Apple as an Example


(from left) mac laptop, iPad, and iPhone

But what does that attribute to in practice? Well, let’s take a look at Apple, arguably one of the world’s largest brands. Steve Jobs, the man behind it all, has said in the past that Apple owes its success to keeping its core values the same. When it all comes down to it, Apple’s core values consist of building the best product for people. The company’s certainly changed and evolved as the world and technology have. But it still keeps that idea as the backbone of the company.

While almost every other tech company out there has expanded their product line, pushing them out one by one, Apple’s stayed true to its promise. They’ve certainly added more products to their lineup, but adding to it isn’t their main purpose. And it certainly isn’t what they’re known for. There’s a reason why there are over 1.65 billion Apple devices in active use in the world and why Apple’s revenue hit approximately $274.3 billion in 2020. It’s not because Apple keeps coming out with hundreds of products every year (because they don’t). It’s because Apple delivers on the promise they’ve made to their customers: they build the best devices, no matter how the world changes.

The Branding Process


outline of the branding process: identity, logo, design, strategy, marketing

But for any brand, a logo is just one part of creating a brand identity. But just because there’s more to branding than just a logo, it doesn’t mean that a logo doesn’t matter. After all, when you think of Apple, you think of its logo. It’s synonymous with what their brand stands for and how they want you to feel about their brand. And that’s not an accident. It’s not just an image they place on their products. It’s also the color palette and tone they use in everything they put out there. It’s why branding is a process.

Creating a visually appealing and effective brand identity is vital. With a strong brand identity, you’re then left with clear guidelines that set the tone for everything your brand does from that point forward. That includes everything from the images your brand shares on social media, the language you use in your content, and what your website looks like. And brands can either do all that work internally or they can outsource it. In fact, PSPINC even has services specifically designed to help with that branding process, which includes logo design, custom website design, and marketing services.

It can be a long and involved process but if your brand can reach Apple status, it’s worth it in the end. With clear brand guidelines, your brand will be consistent in everything it does, which is the key to a successful brand.




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

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PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#apple #blog #brand #brandidentity #branding #businesstips #cocacola #iphone #logo #mac #marketing #netflix #promise #stevejobs #webdesign

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PSPINC What's New Newsletter Vol. 97 "Dreamersi First Time Discount Coupon"

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PSPINC What's New Newslette...
Dreamersi is PSPINC’s email hosting service that includes a .com domain name, a website, and unlimited email accounts. But there is no discount due to the nature of the service and its low annual price of $250. However, we are now offering the web and email Dreamersi package for $199/year.

Please take this opportunity to apply for the domain you need. To sign up, go to pspinc.com/dreamersi, select the $250/year plan, and enter the domain you want to use for your website. Then, enter the coupon code "Happy2022" at checkout. You’ll then see that the price changes from $250/year to $199/year.

This coupon code will only work until the end of January and is for new service purchases only. Therefore, you cannot use it to renew existing services. We wish you all the best for the year 2022.

Pacific Software Publishing, Inc.
info@pspinc.com
https://pspinc.com
1404 140th Place NE, Bellevue, WA 98007 USA
800-232-3989
425-957-0808




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#blog #coupon #couponcode #discount #discountcode #dreamersi #email #emailhosting #pspinc #sale #sales

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Custom Branding QR Codes Feature is now Available on Click It Audio

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Custom Branding QR Codes Fe...
We are thrilled to announce that we've released an all-new feature to Click It Audio that allows users to add a logo or image to their QR code. If you already have an account with Click It Audio, all you need to do is:

  • Login to Click It Audio

  • Click the QR Code icon

  • Upload your image under "Add Logo Image"

  • Resize your image using the logo image scale

  • Save your custom options, if desired

  • Download your QR code


  • screenshot of click it audio

    What is Click It Audio?



    click it audio logo


    Click It Audio allows you to grab the attention of your visitors by embedding audio in your website or by scanning a QR code on any print collateral. Upload an audio file and grab a small code snippet to embed it into your website. For QR codes, Click It Audio will generate a dynamic QR code which you can then download and use for your business card, menu, or any print collateral.

    Try it out for yourself! Sign up for FREE at ClickItAudio.com.



    Pacific Software Publishing, Inc.

    1404 140th Place N.E., Bellevue, WA 98007

    Facebook Instagram Twitter LinkedIn YouTube Bloguru

    PSPINC Creates Tools For Your Business
    Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
    Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#audio #audioembed #blog #businesstips #clickitaudio #embedaudio #pspinc #qrcode #qrcodes #seo #smallbusiness #technology #webdesign #websites

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Announcement: Mail DB Server Optimization

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Announcement: Mail DB Serve...
Dear valued customer,

Thank you for choosing Pacific Software Publishing, Inc.

We are always looking to improve the services we offer you.
As such, we will be conducting mail DB server optimization
.

You may experience delay in incoming emails for a few seconds during the time below.

The schedule is as follows:

* USA Pacific Standard Time
- Jan 4th (Tue) 2:00 - 2:30am

* Japan Time
- Jan 5th (Wed) 7:00 - 7:30am


PSPINC provides services with uptimes of 99.9%

If you have any questions, please contact us at 1-800-232-3989 or email us at support@pspinc.com .

We would like to answer your questions by phone call.



Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Denrei Dreamersi ImaMenu Informakers Japanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.

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The 5 Biggest Tech Trends of 2021

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The 5 Biggest Tech Trends of ...

In the past, we've described the tech industry as creative, innovative, and ever-expanding. And 2021 was no different. With the global pandemic, more people relied on technology for practically everything. People stayed home and worked remotely (when they could). So ensuring their devices are well-optimized to increase efficiency is crucial. So as we close out the year, let’s take a look at the biggest tech trends of 2021:


1. Faster connectivity


holding a phone that shows a loading screen that says loading please wait

We’ve already seen how this trend’s gotten popular over the past two years. Even for non-tech people. The promise of 5G from large phone companies is definitive proof of this. More than that, tech companies are combining 5G broadband cellular networks and the Internet of Things (IoT). And that combo allows them to speed things at an exponential rate. When combining 5G and IoT, it also enables faster download and latency (time it takes to retrieve data) times. And that includes loading times across larger distances. And with everyone working remotely, it’s crucial. Faster connectivity increases an organization’s overall efficiency, which leads to increases in monetary gain. Not only for businesses but also for the overall GDP.


2. Cloud-based platforms



Cloud computing’s already been a big thing in the last few years. But it contributed to transforming the digital space as we know it in 2021. We use it so much now, it's practically common practice. Cloud computing not only increases cyber security but also contributes to revenue. In fact, a Deloitte report claims the cloud service revenue will reach $354.6 billion by 2022.


3. Cybersecurity


clicking on a button that says security

Now that everyone’s work and home lives are melding, there are a lot of concerns over cyber security. Especially in conjunction with heavily target ads and listening devices like Amazon's Alexa. After a while, it makes people feel constantly watched and listened to. Now, if someone gets hacked, their personal data isn't the only thing at stake. There's also a high possibility that sensitive business data is intertwined in there somewhere. It’s no wonder why VPNs and other cyber security measures are so popular now. Even PSPINC’s developing its own password management software, Pass Wizard, which is currently in its beta stage and free for users to try.


4. AI Evolution


ai robot hand reaching up

The truth is, AI’s actually been around for longer than most of us realize. However, it only recently became popular because cloud computing made it possible for machines to take in an immense amount of data. Using AI, we’re now able to easily detect patterns, interpret, and interact with all kinds of data, including text, images, videos, and even audio. With it, businesses are able to improve customer satisfaction, increase productivity, and lower expenses.


5. Business model transformation


subscription box for beauty products

In terms of tech services like software, customers used to just buy it. Then, when it came time to update it, they’d just buy the next version of it. Now, tech companies (PSPINC included) utilize a subscription model where developers continue to develop, maintain, and update their programs. And this subscription model isn’t just true for the tech industry, we’re seeing it everywhere. Streaming platforms (Spotify, Netflix), eCommerce (Amazon Prime), curated boxes (Birchbox), meal-kit providers (HelloFresh), the list goes on. While both the traditional purchase and subscription models include multiple purchases over time, subscriptions streamline the entire process. For the tech sector, it guarantees a high-quality product through constant updates. But for everyone else, it ensures the customer stays with the same company instead of buying a similar product elsewhere.




Pacific Software Publishing, Inc.

1404 140th Place N.E., Bellevue, WA 98007

Facebook Instagram Twitter LinkedIn YouTube Bloguru

PSPINC Creates Tools For Your Business
Bloguru ClickItAudio Dreamersi ImaMenu InformakersJapanese Online Los Angeles Town MegaMail NewsMAIL Opinion Stand Pass Wizard Parcom PSP Pilot San Diego Town Simple Data Pool WebdeXpress YourHost
Pacific Software Publishing, Inc. is headquartered in Bellevue, Washington and provides domain, web, and email hosting to more than 40,000 companies of all sizes around the world. We design and develop our own software and are committed to helping businesses of all sizes grow and thrive online. For more information you can contact us at 800-232-3989, by email at info@pspinc.com or visit us online at https://www.pspinc.com.
#5g #ai #alexa #amazon #amazonprime #birchbox #blog #cloudbasedplatforms #cloudcomputing #connectivity #cybersecurity #edgecomputing #fast #hellofresh #iot #netflix #passwords #pspinc #spotify #subscriptions #vpn

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